A model of buyer regret: Selected prepurchase and postpurchase antecedents with consequences for the brand and the channel

Journal of Business Research

Volumn 60, Issue 12, 2007, Pages 1207-1215

  Keaveney, Susan M ^a   Huber, Frank ^b   Herrmann, Andreas ^c  

^a UNIVERSITY OF COLORADO   (United States)

^b JOHANNES GUTENBERG UNIVERSITY   (Germany)

^c UNIVERSITY OF ST GALLEN   (Switzerland)

Author keywords

External search; Regret; Repurchase intentions; Satisfaction; Services; Switching

Indexed keywords

EID: 35348915341     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2006.07.005     Document Type: Article

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