메뉴 건너뛰기




Volumn 18, Issue 4, 2007, Pages 349-367

Modeling service encounters and customer experiential value in retailing: An empirical investigation of shopping mall customers in Taiwan

Author keywords

Consumer behaviour; Customer services quality; Retailing; Shopping; Shopping centers; Taiwan

Indexed keywords


EID: 34547650436     PISSN: 09564233     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564230710778137     Document Type: Article
Times cited : (204)

References (64)
  • 1
    • 0030096170 scopus 로고    scopus 로고
    • Good and bad shopping vibes: Spending and patronage satisfaction
    • Babin, B.J. and Darden, W.R. (1996), "Good and bad shopping vibes: spending and patronage satisfaction", Journal of Business Research, Vol. 35 No. 3, pp. 201-6.
    • (1996) Journal of Business Research , vol.35 , Issue.3 , pp. 201-6
    • Babin, B.J.1    Darden, W.R.2
  • 2
    • 21344485409 scopus 로고
    • Work and/or fun: Measuring hedonic and utilitarian shopping value
    • Babin, B.J., Darden, W.R. and Griffin, M. (1994), "Work and/or fun: measuring hedonic and utilitarian shopping value", Journal of Consumer Research, Vol. 20 No. 4, pp. 644-56.
    • (1994) Journal of Consumer Research , vol.20 , Issue.4 , pp. 644-56
    • Babin, B.J.1    Darden, W.R.2    Griffin, M.3
  • 3
    • 51249177591 scopus 로고
    • On the evaluation of structural equation models
    • Bagozzi, R.P. and Yi, Y. (1988), "On the evaluation of structural equation models", Academy of Marketing Science, Vol. 16 No. 1, pp. 76-94.
    • (1988) Academy of Marketing Science , vol.16 , Issue.1 , pp. 76-94
    • Bagozzi, R.P.1    Yi, Y.2
  • 4
    • 0002705873 scopus 로고
    • The role of environment in marketing service: The consumer perspective
    • Czepeil, J.A. Congram, C.A. Shanahan, J. American Marketing Association Chicago, IL
    • Baker, J. (1987), "The role of environment in marketing service: the consumer perspective", in Czepeil, J.A., Congram, C.A. and Shanahan, J. (Eds), The Service Challenge: Integrating for Competitive Advantage, American Marketing Association, Chicago, IL, pp. 79-84.
    • (1987) The Service Challenge: Integrating for Competitive Advantage , pp. 79-84
    • Baker, J.1
  • 5
    • 0036004608 scopus 로고    scopus 로고
    • The influence of multiple store environment cues on perceived merchandise value and patronage intentions
    • Baker, J., Parasuraman, A., Grewal, D. and Voss, G.B. (2002), "The influence of multiple store environment cues on perceived merchandise value and patronage intentions", Journal of Marketing, Vol. 66 No. 2, pp. 120-41.
    • (2002) Journal of Marketing , vol.66 , Issue.2 , pp. 120-41
    • Baker, J.1    Parasuraman, A.2    Grewal, D.3    Voss, G.B.4
  • 6
    • 0012375194 scopus 로고    scopus 로고
    • The effects of item parceling on goodness-of-fit and parameter estimate bias in structural equation modeling
    • Bandalos, D.L. (2002), "The effects of item parceling on goodness-of-fit and parameter estimate bias in structural equation modeling", Structural Equation Modeling, Vol. 9 No. 1, pp. 78-102.
    • (2002) Structural Equation Modeling , vol.9 , Issue.1 , pp. 78-102
    • Bandalos, D.L.1
  • 9
    • 0002606676 scopus 로고
    • The congruence of store image and self image
    • Bellenger, D.N., Steinberg, E. and Stanton, W.W. (1976), "The congruence of store image and self image", Journal of Retailing, Vol. 52 No. 1, pp. 17-32.
    • (1976) Journal of Retailing , vol.52 , Issue.1 , pp. 17-32
    • Bellenger, D.N.1    Steinberg, E.2    Stanton, W.W.3
  • 10
    • 0002866667 scopus 로고
    • Evaluating service encounters: The effects of physical surroundings and employee responses
    • Bitner, M.J. (1990), "Evaluating service encounters: the effects of physical surroundings and employee responses", Journal of Marketing, Vol. 54 No. 2, pp. 69-82.
    • (1990) Journal of Marketing , vol.54 , Issue.2 , pp. 69-82
    • Bitner, M.J.1
  • 11
    • 0001926055 scopus 로고
    • Servicescapes: The impact of physical surroundings on customers and employees
    • Bitner, M.J. (1992), "Servicescapes: the impact of physical surroundings on customers and employees", Journal of Marketing, Vol. 56 No. 2, pp. 57-71.
    • (1992) Journal of Marketing , vol.56 , Issue.2 , pp. 57-71
    • Bitner, M.J.1
  • 13
    • 21844492054 scopus 로고
    • Critical service encounters: The employee's viewpoint
    • Bitner, M.J., Booms, B.H. and Mohr, L.A. (1994), "Critical service encounters: the employee's viewpoint", Journal of Marketing, Vol. 58 No. 4, pp. 95-106.
    • (1994) Journal of Marketing , vol.58 , Issue.4 , pp. 95-106
    • Bitner, M.J.1    Booms, B.H.2    Mohr, L.A.3
  • 15
    • 33749286599 scopus 로고
    • Seeking the ideal form: Product design and consumer response
    • Bloch, P.H. (1995), "Seeking the ideal form: product design and consumer response", Journal of Marketing, Vol. 59 No. 3, pp. 16-29.
    • (1995) Journal of Marketing , vol.59 , Issue.3 , pp. 16-29
    • Bloch, P.H.1
  • 16
    • 0001509822 scopus 로고
    • Shopping without purchase: An investigation of consumer browsing behavior
    • Bagozzi, R.P. Tybout, A.M. Association for Consumer Research Ann Arbor, MI
    • Bloch, P.H. and Richins, M.L. (1983), "Shopping without purchase: an investigation of consumer browsing behavior", in Bagozzi, R.P. and Tybout, A.M. (Eds), Advances in Consumer Research, Association for Consumer Research, Ann Arbor, MI, pp. 389-93.
    • (1983) Advances in Consumer Research , pp. 389-93
    • Bloch, P.H.1    Richins, M.L.2
  • 17
    • 0002228350 scopus 로고
    • The shopping all as consumer habitat
    • Bloch, P.H., Ridgway, N.M. and Dawson, S.A. (1994), "The shopping all as consumer habitat", Journal of Retailing, Vol. 70 No. 1, pp. 23-42.
    • (1994) Journal of Retailing , vol.70 , Issue.1 , pp. 23-42
    • Bloch, P.H.1    Ridgway, N.M.2    Dawson, S.A.3
  • 19
    • 84992885812 scopus 로고    scopus 로고
    • The effect of actual and perceived performance on satisfaction and behavioral intentions
    • Burton, S., Sheather, S. and Roberts, J. (2003), "The effect of actual and perceived performance on satisfaction and behavioral intentions", Journal of Service Research, Vol. 5 No. 4, pp. 292-302.
    • (2003) Journal of Service Research , vol.5 , Issue.4 , pp. 292-302
    • Burton, S.1    Sheather, S.2    Roberts, J.3
  • 20
    • 34547671577 scopus 로고    scopus 로고
    • Taiwan's retail and consumer market provides growing outlets for US goods and services
    • Business America (1998), "Taiwan's retail and consumer market provides growing outlets for US goods and services", Business America, Vol. 119 No. 9, pp. 7-8.
    • (1998) Business America , vol.119 , Issue.9 , pp. 7-8
    • America, B.1
  • 21
    • 0031493548 scopus 로고    scopus 로고
    • Service encounter dimensions - A dyadic perspective: Measuring the dimensions of service encounters as perceived by customers and personnel
    • Chandon, J-L., Leo, P-Y. and Philippe, J. (1997), "Service encounter dimensions - a dyadic perspective: measuring the dimensions of service encounters as perceived by customers and personnel", International Journal of Service Industry Management, Vol. 8 No. 1, pp. 65-86.
    • (1997) International Journal of Service Industry Management , vol.8 , Issue.1 , pp. 65-86
    • Chandon, J.-L.1    Leo, P.-Y.2    Philippe, J.3
  • 22
    • 0035590133 scopus 로고    scopus 로고
    • The chain of effects from brand trust and brand affect to brand performance: The role of brand loyalty
    • Chaudhuri, A. and Holbrook, M.B. (2001), "The chain of effects from brand trust and brand affect to brand performance: the role of brand loyalty", Journal of Marketing, Vol. 65 No. 2, pp. 81-93.
    • (2001) Journal of Marketing , vol.65 , Issue.2 , pp. 81-93
    • Chaudhuri, A.1    Holbrook, M.B.2
  • 23
    • 0010117218 scopus 로고
    • Homart revises Virginia mall with renovation and remarketing
    • October
    • Cockerham, P.W. (1995), "Homart revises Virginia mall with renovation and remarketing", Stores, pp. 16-18, October.
    • (1995) Stores , pp. 16-18
    • Cockerham, P.W.1
  • 24
    • 11044238186 scopus 로고    scopus 로고
    • Reassessing the pleasure of store shopping
    • Cox, A.D., Cox, D. and Anderson, R.D. (2003), "Reassessing the pleasure of store shopping", Journal of Business Research, Vol. 58 No. 3, pp. 250-9.
    • (2003) Journal of Business Research , vol.58 , Issue.3 , pp. 250-9
    • Cox, A.D.1    Cox, D.2    Anderson, R.D.3
  • 25
    • 2442629405 scopus 로고    scopus 로고
    • Managing customer expectations in the service encounter
    • Coye, R.W. (2004), "Managing customer expectations in the service encounter", International Journal of Service Industry Management, Vol. 15 No. 1, pp. 54-71.
    • (2004) International Journal of Service Industry Management , vol.15 , Issue.1 , pp. 54-71
    • Coye, R.W.1
  • 26
    • 42449105823 scopus 로고
    • The identification of evaluative criteria and cues used in selecting services
    • Crane, F.G. and Clarke, T.K. (1988), "The identification of evaluative criteria and cues used in selecting services", Journal of Services Marketing, Vol. 2 No. 2, pp. 53-9.
    • (1988) Journal of Services Marketing , vol.2 , Issue.2 , pp. 53-9
    • Crane, F.G.1    Clarke, T.K.2
  • 28
    • 34547709500 scopus 로고
    • An extension of the outshopping paradigm to a cross-national context: Mexican nationals outshopping in the United States
    • AMA Chicago
    • Dawson, S. and Garland, B. (1983), "An extension of the outshopping paradigm to a cross-national context: Mexican nationals outshopping in the United States", Proceedings of the AMA Educators' Conference, AMA, Chicago, pp. 63-7.
    • (1983) Proceedings of the AMA Educators' Conference , pp. 63-7
    • Dawson, S.1    Garland, B.2
  • 31
    • 0010168036 scopus 로고
    • Residents' acceptance and use of a mega-multi-mall: West Edmonton mall evidence
    • Finn, A., McQuitty, S. and Rigby, J. (1994), "Residents' acceptance and use of a mega-multi-mall: West Edmonton mall evidence", International Journal of Research in Marketing, Vol. 11 No. 2, pp. 127-44.
    • (1994) International Journal of Research in Marketing , vol.11 , Issue.2 , pp. 127-44
    • Finn, A.1    McQuitty, S.2    Rigby, J.3
  • 32
    • 0000657388 scopus 로고
    • More than a labor of love: Gender roles and Christmas shopping
    • Fischer, E. and Arnold, S.J. (1990), "More than a labor of love: gender roles and Christmas shopping", Journal of Consumer Research, Vol. 17 No. 3, pp. 333-45.
    • (1990) Journal of Consumer Research , vol.17 , Issue.3 , pp. 333-45
    • Fischer, E.1    Arnold, S.J.2
  • 33
    • 0000009769 scopus 로고
    • Evaluating structural equation models with unobservable variables and measurement error
    • Fornell, C. and Larcker, D.F. (1981), "Evaluating structural equation models with unobservable variables and measurement error", Journal of Marketing Research, Vol. 18 No. 1, pp. 39-50.
    • (1981) Journal of Marketing Research , vol.18 , Issue.1 , pp. 39-50
    • Fornell, C.1    Larcker, D.F.2
  • 36
    • 0037907576 scopus 로고    scopus 로고
    • Theatrical service experiences dramatic script development with employees
    • Harris, R., Kim, H. and Baron, S. (2003), "Theatrical service experiences dramatic script development with employees", International Journal of Service Industry Management, Vol. 14 No. 2, pp. 184-99.
    • (2003) International Journal of Service Industry Management , vol.14 , Issue.2 , pp. 184-99
    • Harris, R.1    Kim, H.2    Baron, S.3
  • 37
    • 0030099986 scopus 로고    scopus 로고
    • Employee performance cues in a hotel service environment: Influence on perceived service quality, value, and word-of-mouth intention
    • Hartline, M.D. and Jones, K.C. (1996), "Employee performance cues in a hotel service environment: influence on perceived service quality, value, and word-of-mouth intention", Journal of Business Research, Vol. 35 No. 3, pp. 207-15.
    • (1996) Journal of Business Research , vol.35 , Issue.3 , pp. 207-15
    • Hartline, M.D.1    Jones, K.C.2
  • 38
    • 0002583517 scopus 로고
    • The nature of customer value: An axiology of services in the consumption experience
    • Rust, R.T. Oliver, R.L. Sage Newbury Park, CA
    • Holbrook, M.B. (1994), "The nature of customer value: an axiology of services in the consumption experience", in Rust, R.T. and Oliver, R.L. (Eds), Service Quality: New Directions in Theory and Practice, Sage, Newbury Park, CA.
    • (1994) Service Quality: New Directions in Theory and Practice
    • Holbrook, M.B.1
  • 39
    • 0344107725 scopus 로고    scopus 로고
    • Structure equations modeling, VI.E.: Mediators and moderators, special issue: Methodological and statistical concerns of the experimental behavioral researcher
    • Iacobucci, D. (2001), "Structure equations modeling, VI.E.: mediators and moderators, special issue: methodological and statistical concerns of the experimental behavioral researcher", Journal of Consumer Psychology, Vol. 10 Nos 1/2, pp. 83-100.
    • (2001) Journal of Consumer Psychology , vol.10 , Issue.12 , pp. 83-100
    • Iacobucci, D.1
  • 40
    • 33750348138 scopus 로고
    • The role of customer-contact personnel in the marketing of a retail bank's services
    • Julian, C.C. and Ramaseshan, B. (1994), "The role of customer-contact personnel in the marketing of a retail bank's services", International Journal of Retail & Distribution, Vol. 22 No. 5, pp. 29-34.
    • (1994) International Journal of Retail & Distribution , vol.22 , Issue.5 , pp. 29-34
    • Julian, C.C.1    Ramaseshan, B.2
  • 41
    • 84986079157 scopus 로고    scopus 로고
    • Consumer value: An application to mall and Internet shopping
    • Kim, Y-K. (2002), "Consumer value: an application to mall and Internet shopping", International Journal of Retail & Distribution Management, Vol. 30 No. 12, pp. 595-602.
    • (2002) International Journal of Retail & Distribution Management , vol.30 , Issue.12 , pp. 595-602
    • Kim, Y.-K.1
  • 42
    • 84972605628 scopus 로고
    • Unidimensional versus domain representative parceling of questionnaire items: An empirical example
    • Kishton, J.M. and Widaman, K.F. (1994), "Unidimensional versus domain representative parceling of questionnaire items: an empirical example", Educational and Psychological Measurement, Vol. 54 No. 3, pp. 757-65.
    • (1994) Educational and Psychological Measurement , vol.54 , Issue.3 , pp. 757-65
    • Kishton, J.M.1    Widaman, K.F.2
  • 43
    • 34547690252 scopus 로고    scopus 로고
    • As the retail world turns
    • Lamb, K. (2003), "As the retail world turns", Journal of Property Management, Vol. 68 No. 5, p. 68.
    • (2003) Journal of Property Management , vol.68 , Issue.5 , pp. 68
    • Lamb, K.1
  • 44
    • 38249044025 scopus 로고
    • Shopping patterns of the rural consumer: Exploring the relationship between shopping orientations and outshopping
    • Lumpkin, J.R., Hawes, J.M. and Darden, W.R. (1986), "Shopping patterns of the rural consumer: exploring the relationship between shopping orientations and outshopping", Journal of Business Research, Vol. 14 No. 1, pp. 63-81.
    • (1986) Journal of Business Research , vol.14 , Issue.1 , pp. 63-81
    • Lumpkin, J.R.1    Hawes, J.M.2    Darden, W.R.3
  • 46
    • 0002741793 scopus 로고    scopus 로고
    • Experiential value: Conceptualization, measurement and application in the catalog and Internet shopping environment
    • Mathwick, C., Malhotra, N. and Rigdon, E. (2001), "Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment", Journal of Retailing, Vol. 77 No. 1, pp. 39-56.
    • (2001) Journal of Retailing , vol.77 , Issue.1 , pp. 39-56
    • Mathwick, C.1    Malhotra, N.2    Rigdon, E.3
  • 47
    • 33745806216 scopus 로고    scopus 로고
    • A typology analysis of service quality, customer satisfaction and behavioral intentions in mass services
    • Olorunniwo, F. and Hsu, M.K. (2006), "A typology analysis of service quality, customer satisfaction and behavioral intentions in mass services", Managing Service Quality, Vol. 16 No. 2, pp. 106-23.
    • (2006) Managing Service Quality , vol.16 , Issue.2 , pp. 106-23
    • Olorunniwo, F.1    Hsu, M.K.2
  • 48
    • 0009261659 scopus 로고
    • What is an esthetic response?
    • Hirschman, E.C. Holbrook, M.B. Association for Consumer Research Ann Arbor, MI
    • Olson, J.C. (1981), "What is an esthetic response?", in Hirschman, E.C. and Holbrook, M.B. (Eds), Symbolic Consumer Behavior, Association for Consumer Research, Ann Arbor, MI, pp. 71-4.
    • (1981) Symbolic Consumer Behavior , pp. 71-4
    • Olson, J.C.1
  • 49
    • 34547671576 scopus 로고    scopus 로고
    • Taiwan hears the call of the mall
    • Pao, M. (2001), "Taiwan hears the call of the mall", Far Eastern Economic Review, Vol. 164 No. 29, p. 52.
    • (2001) Far Eastern Economic Review , vol.164 , Issue.29 , pp. 52
    • Pao, M.1
  • 50
    • 34547701380 scopus 로고
    • Supercenters: Super threat or super opportunity?
    • Pollack, E. (1995), "Supercenters: super threat or super opportunity?", Discount Merchandiser, Vol. 35 No. 4, pp. 31-3.
    • (1995) Discount Merchandiser , vol.35 , Issue.4 , pp. 31-3
    • Pollack, E.1
  • 52
    • 0000454004 scopus 로고
    • Correlates of mall visit frequency
    • Roy, A. (1994), "Correlates of mall visit frequency", Journal of Retailing, Vol. 70 No. 2, pp. 139-61.
    • (1994) Journal of Retailing , vol.70 , Issue.2 , pp. 139-61
    • Roy, A.1
  • 53
    • 0022684171 scopus 로고
    • How can service businesses survive and prosper
    • Schmenner, R.W. (1986), "How can service businesses survive and prosper", Sloan Management Review, Vol. 27 No. 3, pp. 21-32.
    • (1986) Sloan Management Review , vol.27 , Issue.3 , pp. 21-32
    • Schmenner, R.W.1
  • 54
    • 20444499418 scopus 로고    scopus 로고
    • Service businesses and productivity
    • Schmenner, R.W. (2004), "Service businesses and productivity", Decision Sciences, Vol. 35 No. 3, pp. 333-47.
    • (2004) Decision Sciences , vol.35 , Issue.3 , pp. 333-47
    • Schmenner, R.W.1
  • 56
    • 0002705824 scopus 로고
    • Breaking free from product marketing
    • Shostack, G.L. (1977), "Breaking free from product marketing", Journal of Marketing, Vol. 41 No. 2, pp. 73-80.
    • (1977) Journal of Marketing , vol.41 , Issue.2 , pp. 73-80
    • Shostack, G.L.1
  • 57
    • 21244462758 scopus 로고    scopus 로고
    • Assessing behavior before it becomes behavior: An examination of the role of intentions as a link between satisfaction and repatronizing behavior
    • Söderlund, M. and Öhman, N. (2005), "Assessing behavior before it becomes behavior: an examination of the role of intentions as a link between satisfaction and repatronizing behavior", International Journal of Service Industry Management, Vol. 16 No. 2, pp. 169-85.
    • (2005) International Journal of Service Industry Management , vol.16 , Issue.2 , pp. 169-85
    • Söderlund, M.1    Öhman, N.2
  • 58
    • 4444263860 scopus 로고    scopus 로고
    • Attribute beliefs and spending as antecedents to shopping value
    • Stoel, L., Wickliffe, V. and Lee, K.H. (2004), "Attribute beliefs and spending as antecedents to shopping value", Journal of Business Research, Vol. 57 No. 10, pp. 1067-73.
    • (2004) Journal of Business Research , vol.57 , Issue.10 , pp. 1067-73
    • Stoel, L.1    Wickliffe, V.2    Lee, K.H.3
  • 59
    • 0010069489 scopus 로고
    • Shopping choices: The case of mall choice
    • Holman, R. Soloman, M. Association for Consumer Research Provo, UT
    • Stoltman, J.J., Gentry, J.W. and Anglin, K.A. (1991), "Shopping choices: the case of mall choice", in Holman, R. and Soloman, M. (Eds), Advances in Consumer Research, Vol. 18, Association for Consumer Research, Provo, UT.
    • (1991) Advances in Consumer Research , vol.18
    • Stoltman, J.J.1    Gentry, J.W.2    Anglin, K.A.3
  • 60
    • 21144480121 scopus 로고
    • The effects of mood, involvement, and quality of store experience on shopping intentions
    • Swinyard, W.R. (1993), "The effects of mood, involvement, and quality of store experience on shopping intentions", Journal of Consumer Research, Vol. 20 No. 2, pp. 271-80.
    • (1993) Journal of Consumer Research , vol.20 , Issue.2 , pp. 271-80
    • Swinyard, W.R.1
  • 61
    • 0000307521 scopus 로고
    • Aesthetic response and the influence of design principles on product preferences
    • Association for Consumer Research Provo, UT
    • Veryzer, R.W. Jr (1993), "Aesthetic response and the influence of design principles on product preferences", Advances in Consumer Research, Vol. 20, Association for Consumer Research, Provo, UT, pp. 224-8.
    • (1993) Advances in Consumer Research , vol.20 , pp. 224-8
    • Veryzer, R.W.1    Jr2
  • 62
    • 0032162231 scopus 로고    scopus 로고
    • Excitement at the mall: Determinants and effects on shopping response
    • Wakefield, K.L. and Baker, J. (1998), "Excitement at the mall: determinants and effects on shopping response", Journal of Retailing, Vol. 74 No. 4, pp. 513-39.
    • (1998) Journal of Retailing , vol.74 , Issue.4 , pp. 513-39
    • Wakefield, K.L.1    Baker, J.2
  • 63
    • 0033484757 scopus 로고    scopus 로고
    • Customer response to intangible and tangible service factors
    • Wakefield, K.L. and Blodgett, J.G. (1999), "Customer response to intangible and tangible service factors", Psychology & Marketing, Vol. 16 No. 1, pp. 51-68.
    • (1999) Psychology & Marketing , vol.16 , Issue.1 , pp. 51-68
    • Wakefield, K.L.1    Blodgett, J.G.2
  • 64
    • 0002667763 scopus 로고
    • Consumer perceptions of price, quality, and value: A means-end model and synthesis of evidence
    • Zeithaml, V.A. (1988), "Consumer perceptions of price, quality, and value: a means-end model and synthesis of evidence", Journal of Marketing, Vol. 52 No. 3, pp. 2-22.
    • (1988) Journal of Marketing , vol.52 , Issue.3 , pp. 2-22
    • Zeithaml, V.A.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.