Reducing children's susceptibility to commercials: Mechanisms of factual and evaluative advertising interventions

Media Psychology

Volumn 9, Issue 2, 2007, Pages 411-430

  Buijzen, Moniek ^a  

^a UNIVERSITY OF AMSTERDAM   (Netherlands)

Author keywords

[No Author keywords available]

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EID: 34547344297     PISSN: 15213269     EISSN: None     Source Type: Journal    
DOI: 10.1080/15213260701291361     Document Type: Article

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