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Volumn 24, Issue 4, 2003, Pages 437-456

The effects of television advertising on materialism, parent-child conflict, and unhappiness: A review of research

Author keywords

Advertising; Children; Materialism; Parent child conflict; Review; Unhappiness

Indexed keywords

ADOLESCENT; ADULT; ADVERTIZING; ANALYSIS OF VARIANCE; ANALYTIC METHOD; CHILD; CHILD PARENT RELATION; CONFLICT; CORRELATION ANALYSIS; EMOTION; FEMALE; HAPPINESS; HUMAN; HYPOTHESIS; MALE; MEDICAL RESEARCH; REVIEW; TELEVISION; VALIDATION PROCESS;

EID: 0042029726     PISSN: 01933973     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0193-3973(03)00072-8     Document Type: Article
Times cited : (165)

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