Theory of reasoned action: Purchase intention of young consumers

Clothing and Textiles Research Journal

Volumn 25, Issue 3, 2007, Pages 244-257

  Belleau, Bonnie D ^a   Summers, Teresa A ^a   Xu, Yingjiao ^b   Pinel, Raul ^a  

^a LOUISIANA STATE UNIVERSITY   (United States)

^b OHIO UNIVERSITY   (United States)

Author keywords

Purchase intention; Theory of reasoned behavior; Young consumers

Indexed keywords

ADVERTISING; CONSUMER RESEARCH; LEATHER; MERCHANDIZING; PREDICTION; THEORY;

EID: 34447535381     PISSN: 0887302X     EISSN: None     Source Type: Journal    
DOI: 10.1177/0887302X07302768     Document Type: Article

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