Consumer trust in electronic service consumption: A cross-cultural comparison between Finland and Portugal

Journal of Euromarketing

Volumn 16, Issue 3, 2007, Pages 51-65

  Kivijärvi, Marke ^a   Laukkanen, Tommi ^a   Cruz, Pedro ^b  

^a UNIVERSITY OF EASTERN FINLAND   (Finland)

^b POLYTECHNIC INSTITUTE OF LEIRIA   (Portugal)

Author keywords

Consumer trust; Cross cultural comparison; Internet banking; Security

Indexed keywords

BANKING; CONSUMPTION BEHAVIOR; CULTURAL ECONOMY; E-COMMERCE; INTERNET; SERVICE SECTOR;

EURASIA; EUROPE; FINLAND; NORTHERN EUROPE; PORTUGAL; SCANDINAVIA; SOUTHERN EUROPE;

EID: 34347374472     PISSN: 10496483     EISSN: 15286967     Source Type: Journal    
DOI: 10.1300/J037v16n03_05     Document Type: Article

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