Gendered perceptions of experiential value in using web-based retail channels

European Journal of Marketing

Volumn 41, Issue 5-6, 2007, Pages 640-658

  Andrews, Lynda ^a   Kiel, Geoffrey ^b   Drennan, Judy ^c   Boyle, Maree V ^d   Weerawardena, Jay ^e  

^a GRIFFITH UNIVERSITY   (Australia)

^b UNIVERSITY OF NOTRE DAME   (Australia)

^c QUEENSLAND UNIVERSITY OF TECHNOLOGY   (Australia)

^d GRIFFITH UNIVERSITY   (Australia)

^e UNIVERSITY OF QUEENSLAND   (Australia)

Author keywords

Consumer behaviour; Consumption; Gender; Internet shopping; Perception

Indexed keywords

EID: 34249687580     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560710737660     Document Type: Article

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