The positive and negative effects of inventory on category purchase: An empirical analysis

Marketing Letters

Volumn 18, Issue 1-2, 2007, Pages 1-14

  Bell, David R ^a   Boztuğ, Yasemin ^b  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

^b HUMBOLDT UNIVERSITY   (Germany)

Author keywords

Choice models; Inventory; Purchase incidence

Indexed keywords

EID: 34247613576     PISSN: 09230645     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11002-006-9001-y     Document Type: Article

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