The affective and cognitive impacts of perceived touch on online customers' intention to return in the web-based eCRM environment

Journal of Electronic Commerce in Organizations

Volumn 5, Issue 1, 2007, Pages 69-91

  Chen, Hong Mei ^a   Chen, Qimei ^a   Kazman, Rick ^a  

^a UNIVERSITY OF HAWAII   (United States)

Author keywords

Business to commerce B2C; Computer mediated communication; Electronic collaboration; Systems design; User attitudes; User satisfaction

Indexed keywords

BEHAVIORAL RESEARCH; COGNITIVE SYSTEMS; CUSTOMER SATISFACTION; INDUSTRIAL ECONOMICS; ONLINE SYSTEMS; PUBLIC RELATIONS;

BUSINESS-TO-COMMERCE (B2C); CUSTOMER RELATIONS; ONLINE CUSTOMERS;

ELECTRONIC COMMERCE;

EID: 34047207746     PISSN: 15392937     EISSN: 15392929     Source Type: Journal    
DOI: 10.4018/jeco.2007010104     Document Type: Review

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