메뉴 건너뛰기




Volumn 28, Issue 2, 2007, Pages 361-376

GPTCCC: An instrument for measuring group package tour service

Author keywords

Customer comment card (CCC); Group package tour (GPT); Service quality

Indexed keywords

LEISURE INDUSTRY; TOURISM DEVELOPMENT;

EID: 33845483103     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2006.04.017     Document Type: Article
Times cited : (101)

References (99)
  • 1
    • 38149145493 scopus 로고
    • Group tours in Hawaii
    • Agrusa J. Group tours in Hawaii. Annals of Tourism Research 21 1 (1994) 146-147
    • (1994) Annals of Tourism Research , vol.21 , Issue.1 , pp. 146-147
    • Agrusa, J.1
  • 3
    • 0346961427 scopus 로고    scopus 로고
    • New routes to the beach
    • Anonymous
    • Anonymous. New routes to the beach. The Economist 368 8335 (2003) 55-56
    • (2003) The Economist , vol.368 , Issue.8335 , pp. 55-56
  • 4
    • 0002922642 scopus 로고
    • The evaluation of structural equation models and hypothesis testing
    • Bagozzi P.R. (Ed), Blackwell Publishers, Cambridge
    • Bagozzi R.P., and Baumgartner H. The evaluation of structural equation models and hypothesis testing. In: Bagozzi P.R. (Ed). Principles of marketing research (1994), Blackwell Publishers, Cambridge 362-422
    • (1994) Principles of marketing research , pp. 362-422
    • Bagozzi, R.P.1    Baumgartner, H.2
  • 6
    • 0012394349 scopus 로고
    • On the use of structural equation models in experimental designs: Two extensions
    • Bagozzi R.P., Yi Y., and Singh S. On the use of structural equation models in experimental designs: Two extensions. International Journal of Research in Marketing 8 2 (1991) 125-141
    • (1991) International Journal of Research in Marketing , vol.8 , Issue.2 , pp. 125-141
    • Bagozzi, R.P.1    Yi, Y.2    Singh, S.3
  • 7
    • 0034054640 scopus 로고    scopus 로고
    • Quality, satisfaction and behavioral intentions
    • Baker D.A., and Crompton J.L. Quality, satisfaction and behavioral intentions. Annals of Tourism Research 27 3 (2000) 785-804
    • (2000) Annals of Tourism Research , vol.27 , Issue.3 , pp. 785-804
    • Baker, D.A.1    Crompton, J.L.2
  • 10
    • 84965535088 scopus 로고
    • Measuring service quality in restaurants: An application of the SERVQUAL instrument
    • Bojanic D.C., and Rosen D.L. Measuring service quality in restaurants: An application of the SERVQUAL instrument. Hospitality Research Journal 18 1 (1994) 3-14
    • (1994) Hospitality Research Journal , vol.18 , Issue.1 , pp. 3-14
    • Bojanic, D.C.1    Rosen, D.L.2
  • 11
    • 0042916415 scopus 로고
    • A dynamic process model of service quality: From expectations to behavioral intentions
    • Boulding W., Kalra A., Staelin R., and Zeithaml V.A. A dynamic process model of service quality: From expectations to behavioral intentions. Journal of Marketing Research 30 1 (1993) 7-27
    • (1993) Journal of Marketing Research , vol.30 , Issue.1 , pp. 7-27
    • Boulding, W.1    Kalra, A.2    Staelin, R.3    Zeithaml, V.A.4
  • 12
    • 0011091470 scopus 로고    scopus 로고
    • Research on tourist satisfaction and dissatisfaction: Overcoming the limitations of a positivist and quantitative approach
    • Bowen D. Research on tourist satisfaction and dissatisfaction: Overcoming the limitations of a positivist and quantitative approach. Journal of Vacation Marketing 7 1 (2001) 31-40
    • (2001) Journal of Vacation Marketing , vol.7 , Issue.1 , pp. 31-40
    • Bowen, D.1
  • 13
    • 0002600957 scopus 로고    scopus 로고
    • Performance-only measurement of service quality: A replication and extension
    • Brady M.K., Cronin J.J., and Brand R.R. Performance-only measurement of service quality: A replication and extension. Journal of Business Research 55 1 (2002) 17-31
    • (2002) Journal of Business Research , vol.55 , Issue.1 , pp. 17-31
    • Brady, M.K.1    Cronin, J.J.2    Brand, R.R.3
  • 14
  • 15
    • 0002596497 scopus 로고
    • Consumer perception of service quality: An assessment of the SERVQUAL dimensions
    • Carman J.M. Consumer perception of service quality: An assessment of the SERVQUAL dimensions. Journal of Retailing 66 1 (1990) 43-45
    • (1990) Journal of Retailing , vol.66 , Issue.1 , pp. 43-45
    • Carman, J.M.1
  • 16
    • 33845488044 scopus 로고    scopus 로고
    • The good, the bad and the ugly: How public comment cards can improve operational effectiveness and public perception
    • Cawley E. The good, the bad and the ugly: How public comment cards can improve operational effectiveness and public perception. Assessment Journal 5 1 (1998) 54-58
    • (1998) Assessment Journal , vol.5 , Issue.1 , pp. 54-58
    • Cawley, E.1
  • 17
    • 0001305491 scopus 로고    scopus 로고
    • An empirical assessment of customer satisfaction in tourism
    • Chadee D., and Mattsson J. An empirical assessment of customer satisfaction in tourism. The Service Industry Journal 16 3 (1996) 305-320
    • (1996) The Service Industry Journal , vol.16 , Issue.3 , pp. 305-320
    • Chadee, D.1    Mattsson, J.2
  • 18
    • 33845484977 scopus 로고    scopus 로고
    • China National Tourism Administration, China National Tourism Administration, Beijing, China
    • China National Tourism Administration. The year book in China tourism in 2004 (2005), China National Tourism Administration, Beijing, China
    • (2005) The year book in China tourism in 2004
  • 19
    • 0001878819 scopus 로고
    • A paradigm for developing better measures of marketing constructs
    • Churchill Jr. G.A. A paradigm for developing better measures of marketing constructs. Journal of Marketing Research 16 1 (1979) 64-73
    • (1979) Journal of Marketing Research , vol.16 , Issue.1 , pp. 64-73
    • Churchill Jr., G.A.1
  • 20
    • 0000036665 scopus 로고    scopus 로고
    • Reliability and validity of SERVQUAL scores used to evaluate perception of library service quality
    • Cook C., and Thompson B. Reliability and validity of SERVQUAL scores used to evaluate perception of library service quality. Journal of Academic Librarianship 26 4 (2000) 248-258
    • (2000) Journal of Academic Librarianship , vol.26 , Issue.4 , pp. 248-258
    • Cook, C.1    Thompson, B.2
  • 22
    • 0024821657 scopus 로고
    • Users' perceptions of the relative importance of service quality dimensions in selected public recreation programs
    • Crompton J.L., and Mackay K.J. Users' perceptions of the relative importance of service quality dimensions in selected public recreation programs. Leisure Science 11 4 (1989) 367-375
    • (1989) Leisure Science , vol.11 , Issue.4 , pp. 367-375
    • Crompton, J.L.1    Mackay, K.J.2
  • 23
    • 0002381637 scopus 로고
    • Measuring service quality: A reexamination and extension
    • Cronin J.J., and Taylor S.A. Measuring service quality: A reexamination and extension. Journal of Marketing 56 3 (1992) 55-68
    • (1992) Journal of Marketing , vol.56 , Issue.3 , pp. 55-68
    • Cronin, J.J.1    Taylor, S.A.2
  • 24
    • 0007744069 scopus 로고
    • SERVPERF versus SERVQUAL: Reconciling performance based and perception-minus-expectations measurement of service quality
    • Cronin J.J., and Taylor S.A. SERVPERF versus SERVQUAL: Reconciling performance based and perception-minus-expectations measurement of service quality. Journal of Marketing 58 1 (1994) 125-131
    • (1994) Journal of Marketing , vol.58 , Issue.1 , pp. 125-131
    • Cronin, J.J.1    Taylor, S.A.2
  • 30
    • 76649136417 scopus 로고    scopus 로고
    • What is the best way to measure customer service?
    • Evenson R. What is the best way to measure customer service?. The American Salesman 46 2 (2001) 14-16
    • (2001) The American Salesman , vol.46 , Issue.2 , pp. 14-16
    • Evenson, R.1
  • 31
    • 84970092746 scopus 로고
    • Measuring service quality in the travel and tourism industry
    • Fick G.R., and Ritchie J.R. Measuring service quality in the travel and tourism industry. Journal of Travel Research 30 1 (1991) 2-9
    • (1991) Journal of Travel Research , vol.30 , Issue.1 , pp. 2-9
    • Fick, G.R.1    Ritchie, J.R.2
  • 32
    • 0000921104 scopus 로고
    • Measuring tourist motivation
    • Fodness D. Measuring tourist motivation. Annals of Tourism Research 21 3 (1994) 555-581
    • (1994) Annals of Tourism Research , vol.21 , Issue.3 , pp. 555-581
    • Fodness, D.1
  • 33
    • 0000009769 scopus 로고
    • Evaluating structural equation models with unobservable variables and measurement error
    • Fornell C., and Larcker D.F. Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research 18 1 (1981) 39-50
    • (1981) Journal of Marketing Research , vol.18 , Issue.1 , pp. 39-50
    • Fornell, C.1    Larcker, D.F.2
  • 34
    • 0010378994 scopus 로고
    • Advertising spokesperson effects: An examination of endorser type and gender on two audiences
    • Freiden J.B. Advertising spokesperson effects: An examination of endorser type and gender on two audiences. Journal of Advertising Research 24 5 (1984) 33-41
    • (1984) Journal of Advertising Research , vol.24 , Issue.5 , pp. 33-41
    • Freiden, J.B.1
  • 35
    • 0000789331 scopus 로고
    • An updated paradigm for scale development incorporating unidimensionality and its assessment
    • Gerbing D.W., and Anderson J.C. An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marking Research 25 2 (1988) 186-192
    • (1988) Journal of Marking Research , vol.25 , Issue.2 , pp. 186-192
    • Gerbing, D.W.1    Anderson, J.C.2
  • 36
    • 0000114939 scopus 로고
    • Satisfaction measurement in guided tours
    • Geva A., and Goldman A. Satisfaction measurement in guided tours. Annals of Tourism Research 18 2 (1991) 177-185
    • (1991) Annals of Tourism Research , vol.18 , Issue.2 , pp. 177-185
    • Geva, A.1    Goldman, A.2
  • 37
    • 0010443030 scopus 로고    scopus 로고
    • Economic and social satisfaction: Measurement and relevance to marketing channel relationships
    • Geyskens I., and Steenkamp J.E.M. Economic and social satisfaction: Measurement and relevance to marketing channel relationships. Journal of Retailing 73 1 (2000) 11-32
    • (2000) Journal of Retailing , vol.73 , Issue.1 , pp. 11-32
    • Geyskens, I.1    Steenkamp, J.E.M.2
  • 38
    • 0000995770 scopus 로고
    • Two studies of Yeasaying
    • Goldsmith R.E. Two studies of Yeasaying. Psychological Reports 60 1 (1987) 239-244
    • (1987) Psychological Reports , vol.60 , Issue.1 , pp. 239-244
    • Goldsmith, R.E.1
  • 39
    • 84925917619 scopus 로고
    • A service oriented approach to marketing of services
    • Grönroos C. A service oriented approach to marketing of services. European Journal of Marketing 12 3 (1978) 588-601
    • (1978) European Journal of Marketing , vol.12 , Issue.3 , pp. 588-601
    • Grönroos, C.1
  • 41
    • 0013151749 scopus 로고    scopus 로고
    • Customer satisfaction in industrial markets: Dimensional and multiple role issues
    • Homburg C., and Rudolph B. Customer satisfaction in industrial markets: Dimensional and multiple role issues. Journal of Business Research 52 1 (2001) 15-33
    • (2001) Journal of Business Research , vol.52 , Issue.1 , pp. 15-33
    • Homburg, C.1    Rudolph, B.2
  • 42
    • 1042266950 scopus 로고    scopus 로고
    • The measurement of service quality in the tour operating sector: A methodological comparison
    • Hudson S., Hudson P., and Miller G.A. The measurement of service quality in the tour operating sector: A methodological comparison. Journal of Travel Research 42 3 (2004) 305-312
    • (2004) Journal of Travel Research , vol.42 , Issue.3 , pp. 305-312
    • Hudson, S.1    Hudson, P.2    Miller, G.A.3
  • 44
    • 0031161402 scopus 로고    scopus 로고
    • Decision time: A comparison of Korean and Japanese travelers
    • Iverson T.J. Decision time: A comparison of Korean and Japanese travelers. International Journal of Hospitality Management 16 2 (1997) 209-219
    • (1997) International Journal of Hospitality Management , vol.16 , Issue.2 , pp. 209-219
    • Iverson, T.J.1
  • 45
    • 0001900754 scopus 로고
    • Service quality determinants and effectiveness in the real estate brokerage industry
    • Johnson L.L., Dotson M.J., and Dunlop B.J. Service quality determinants and effectiveness in the real estate brokerage industry. The Journal of Real Estate Research 3 2 (1988) 21-36
    • (1988) The Journal of Real Estate Research , vol.3 , Issue.2 , pp. 21-36
    • Johnson, L.L.1    Dotson, M.J.2    Dunlop, B.J.3
  • 47
    • 0002934032 scopus 로고
    • Content analysis in consumer research
    • Kassarjian H.H. Content analysis in consumer research. Journal of Consumer Research 4 1 (1977) 8-18
    • (1977) Journal of Consumer Research , vol.4 , Issue.1 , pp. 8-18
    • Kassarjian, H.H.1
  • 48
    • 0033072662 scopus 로고    scopus 로고
    • Corporate credibility's role in consumers' attitudes and purchase intentions when a high versus a low credibility endorser is used in the ad
    • Lafferty B.A., and Goldsmith R.E. Corporate credibility's role in consumers' attitudes and purchase intentions when a high versus a low credibility endorser is used in the ad. Journal of Business Research 44 2 (1999) 109-116
    • (1999) Journal of Business Research , vol.44 , Issue.2 , pp. 109-116
    • Lafferty, B.A.1    Goldsmith, R.E.2
  • 49
    • 0038217311 scopus 로고    scopus 로고
    • Service quality of travel agents: The case of travel agents in Hong Kong
    • Lam T., and Zhang H.Q. Service quality of travel agents: The case of travel agents in Hong Kong. Tourism Management 20 3 (1999) 341-349
    • (1999) Tourism Management , vol.20 , Issue.3 , pp. 341-349
    • Lam, T.1    Zhang, H.Q.2
  • 50
    • 80053082262 scopus 로고
    • Factors affecting customer evaluation of service quality in travel agencies: An investigation of customer perceptions
    • LeBlanc G. Factors affecting customer evaluation of service quality in travel agencies: An investigation of customer perceptions. Journal of Travel Research 30 4 (1992) 10-16
    • (1992) Journal of Travel Research , vol.30 , Issue.4 , pp. 10-16
    • LeBlanc, G.1
  • 51
    • 0002077429 scopus 로고
    • Measuring quality in restaurant operations: An application of the SERVQUAL instrument
    • Lee Y.L., and Hing N. Measuring quality in restaurant operations: An application of the SERVQUAL instrument. International Journal of Hospitality Management 14 3/4 (1995) 293-310
    • (1995) International Journal of Hospitality Management , vol.14 , Issue.3-4 , pp. 293-310
    • Lee, Y.L.1    Hing, N.2
  • 54
    • 0038591374 scopus 로고
    • The development of a scale to measure consumer discontent
    • Lundstrom W.J., and Lamont L.M. The development of a scale to measure consumer discontent. Journal of Marketing Research 13 4 (1976) 373-381
    • (1976) Journal of Marketing Research , vol.13 , Issue.4 , pp. 373-381
    • Lundstrom, W.J.1    Lamont, L.M.2
  • 55
    • 0031161410 scopus 로고    scopus 로고
    • Diversity in Asian outbound travel industries: A comparison between Indonesia, Thailand, Taiwan, South Korea, and Japan
    • March R. Diversity in Asian outbound travel industries: A comparison between Indonesia, Thailand, Taiwan, South Korea, and Japan. International Journal of Hospitality Management 16 2 (1997) 231-238
    • (1997) International Journal of Hospitality Management , vol.16 , Issue.2 , pp. 231-238
    • March, R.1
  • 57
    • 0027125789 scopus 로고
    • Keeping score on service
    • Marvin B. Keeping score on service. Restaurants and Institutions 102 22 (1992) 128-142
    • (1992) Restaurants and Institutions , vol.102 , Issue.22 , pp. 128-142
    • Marvin, B.1
  • 58
    • 1542763942 scopus 로고
    • Using service process models to improve service quality: Examples from New Zealand
    • Mattsson J. Using service process models to improve service quality: Examples from New Zealand. Managing Service Quality 4 1 (1994) 47-52
    • (1994) Managing Service Quality , vol.4 , Issue.1 , pp. 47-52
    • Mattsson, J.1
  • 59
    • 0008465618 scopus 로고
    • Improving employee service levels through identifying sources of customer satisfaction
    • McCleary K.W., and Weaver P.A. Improving employee service levels through identifying sources of customer satisfaction. International Journal of Hospitality Management 1 2 (1982) 85-89
    • (1982) International Journal of Hospitality Management , vol.1 , Issue.2 , pp. 85-89
    • McCleary, K.W.1    Weaver, P.A.2
  • 60
    • 0010379480 scopus 로고
    • Tour leaders and their importance in charter tours
    • Mossberg L.L. Tour leaders and their importance in charter tours. Tourism Management 16 6 (1995) 437-445
    • (1995) Tourism Management , vol.16 , Issue.6 , pp. 437-445
    • Mossberg, L.L.1
  • 62
  • 63
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • Parasuraman A., Zeithaml V.A., and Berry L.L. A conceptual model of service quality and its implications for future research. Journal of Marketing 49 4 (1985) 41-50
    • (1985) Journal of Marketing , vol.49 , Issue.4 , pp. 41-50
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 64
    • 0001312089 scopus 로고
    • SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality
    • Parasuraman A., Zeithaml V.A., and Berry L.L. SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing 64 1 (1988) 12-40
    • (1988) Journal of Retailing , vol.64 , Issue.1 , pp. 12-40
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 65
    • 0000654807 scopus 로고
    • Social desirable responding: Some new solutions to old problems
    • Buss D.M., and Cantor N. (Eds), Springer, New York
    • Paulhus D.L. Social desirable responding: Some new solutions to old problems. In: Buss D.M., and Cantor N. (Eds). Personality psychology: Recent trends and emerging directions (1984), Springer, New York 201-209
    • (1984) Personality psychology: Recent trends and emerging directions , pp. 201-209
    • Paulhus, D.L.1
  • 66
    • 0002835019 scopus 로고    scopus 로고
    • Korean outbound tourism: Australia's response
    • Prideaux B. Korean outbound tourism: Australia's response. Journal of Travel & Tourism Marketing 7 1 (1998) 93-102
    • (1998) Journal of Travel & Tourism Marketing , vol.7 , Issue.1 , pp. 93-102
    • Prideaux, B.1
  • 67
    • 0000528262 scopus 로고
    • Characteristics of package tours in Europe
    • Quiroga I. Characteristics of package tours in Europe. Annals of Tourism Research 17 2 (1990) 185-207
    • (1990) Annals of Tourism Research , vol.17 , Issue.2 , pp. 185-207
    • Quiroga, I.1
  • 68
    • 0025585161 scopus 로고
    • Package dreams: Canadian tour operators at work
    • Reimer G.D. Package dreams: Canadian tour operators at work. Annals of Tourism Research 17 4 (1990) 501-512
    • (1990) Annals of Tourism Research , vol.17 , Issue.4 , pp. 501-512
    • Reimer, G.D.1
  • 69
    • 0036246274 scopus 로고    scopus 로고
    • Cultural differences between Asian tourist markets and Australian hosts, Part 1
    • Reisinger Y., and Turner L.W. Cultural differences between Asian tourist markets and Australian hosts, Part 1. Journal of Travel Research 40 3 (2002) 295-319
    • (2002) Journal of Travel Research , vol.40 , Issue.3 , pp. 295-319
    • Reisinger, Y.1    Turner, L.W.2
  • 70
    • 84898962307 scopus 로고
    • Risk perceptions and pleasure travel: An exploratory analysis
    • Roehl W.S., and Fesenmaier D.R. Risk perceptions and pleasure travel: An exploratory analysis. Journal of Travel Research 30 4 (1992) 17-26
    • (1992) Journal of Travel Research , vol.30 , Issue.4 , pp. 17-26
    • Roehl, W.S.1    Fesenmaier, D.R.2
  • 71
    • 0011621912 scopus 로고
    • Service quality ideals among hospitality industry employees
    • Ross G.F. Service quality ideals among hospitality industry employees. Tourism Management 15 4 (1994) 273-280
    • (1994) Tourism Management , vol.15 , Issue.4 , pp. 273-280
    • Ross, G.F.1
  • 72
    • 0000564978 scopus 로고
    • Learning about tourists from conversations: The over-55s in Majorca
    • Ryan C. Learning about tourists from conversations: The over-55s in Majorca. Tourism Management 16 3 (1995) 207-215
    • (1995) Tourism Management , vol.16 , Issue.3 , pp. 207-215
    • Ryan, C.1
  • 73
    • 0002172994 scopus 로고    scopus 로고
    • Do travel agencies measure up to customer expectation? An empirical investigation of travel agencies' service quality as measured by SERVQUAL
    • Ryan C., and Cliff A. Do travel agencies measure up to customer expectation? An empirical investigation of travel agencies' service quality as measured by SERVQUAL. Journal of Travel & Tourism Marketing 6 2 (1997) 1-29
    • (1997) Journal of Travel & Tourism Marketing , vol.6 , Issue.2 , pp. 1-29
    • Ryan, C.1    Cliff, A.2
  • 74
    • 84953021221 scopus 로고
    • Analysing service quality in the hospitality industry using the SERVQUAL model
    • Saleh F., and Ryan C. Analysing service quality in the hospitality industry using the SERVQUAL model. Service Industries Journal 11 3 (1991) 352-373
    • (1991) Service Industries Journal , vol.11 , Issue.3 , pp. 352-373
    • Saleh, F.1    Ryan, C.2
  • 75
    • 0031654814 scopus 로고    scopus 로고
    • Gathering customer feedback via the internet: Instruments and prospects
    • Sampson S.E. Gathering customer feedback via the internet: Instruments and prospects. Industrial Management and Data Systems 98 2 (1998) 71-82
    • (1998) Industrial Management and Data Systems , vol.98 , Issue.2 , pp. 71-82
    • Sampson, S.E.1
  • 76
    • 84965538841 scopus 로고
    • The guided tour: Insulated adventure
    • Schmidt C.J. The guided tour: Insulated adventure. Urban Life 7 4 (1979) 441-576
    • (1979) Urban Life , vol.7 , Issue.4 , pp. 441-576
    • Schmidt, C.J.1
  • 79
    • 0001710569 scopus 로고    scopus 로고
    • Consumer perceived value: The development of a multiple item scale
    • Sweeney J.C., and Soutar G.N. Consumer perceived value: The development of a multiple item scale. Journal of Retailing 77 2 (2001) 203-220
    • (2001) Journal of Retailing , vol.77 , Issue.2 , pp. 203-220
    • Sweeney, J.C.1    Soutar, G.N.2
  • 81
    • 0003169602 scopus 로고
    • Cross-border shopping-A North American perspective
    • Timothy D.J., and Butler R.W. Cross-border shopping-A North American perspective. Annals of Tourism Research 22 1 (1995) 16-34
    • (1995) Annals of Tourism Research , vol.22 , Issue.1 , pp. 16-34
    • Timothy, D.J.1    Butler, R.W.2
  • 86
    • 33845499184 scopus 로고    scopus 로고
    • Travel Quality Assurance Association R.O.C. (2004). The statistics of Taiwan GPT tourists' disputes cases from 1980-2004 [Online]. Available: http://www.travel.org.tw/casestudy/ [May 21, 2004].
  • 87
    • 33845509601 scopus 로고    scopus 로고
    • Culture and evaluation of service quality-A study of the service quality gaps in a Taiwanese setting
    • Lu C.-C., Chon K., Zhang H.-Q., and Xie Y.-J. (Eds), Dongbei University of Finance & Economics, Dalian, China
    • Tsai M., Ryan C., and Lockyer T. Culture and evaluation of service quality-A study of the service quality gaps in a Taiwanese setting. In: Lu C.-C., Chon K., Zhang H.-Q., and Xie Y.-J. (Eds). Proceedings of the 8th annual conference on Asia Pacific tourism association (2002), Dongbei University of Finance & Economics, Dalian, China 754-763
    • (2002) Proceedings of the 8th annual conference on Asia Pacific tourism association , pp. 754-763
    • Tsai, M.1    Ryan, C.2    Lockyer, T.3
  • 88
    • 38249009555 scopus 로고
    • A customer-based model for developing job performance criteria
    • Villanova P. A customer-based model for developing job performance criteria. Human Resource Management Review 2 1 (1992) 103-114
    • (1992) Human Resource Management Review , vol.2 , Issue.1 , pp. 103-114
    • Villanova, P.1
  • 89
    • 0000650170 scopus 로고
    • Tourists and retailers' perceptions of services
    • Vogt C.A., and Fesenmaier D.R. Tourists and retailers' perceptions of services. Annals of Tourism Research 22 4 (1995) 763-780
    • (1995) Annals of Tourism Research , vol.22 , Issue.4 , pp. 763-780
    • Vogt, C.A.1    Fesenmaier, D.R.2
  • 90
    • 0036783656 scopus 로고    scopus 로고
    • Is the tour leader an effective endorser for group package tour brochures?
    • Wang K.-C., Hsieh A.-T., and Chen W.-Y. Is the tour leader an effective endorser for group package tour brochures?. Tourism Management 23 5 (2002) 489-498
    • (2002) Tourism Management , vol.23 , Issue.5 , pp. 489-498
    • Wang, K.-C.1    Hsieh, A.-T.2    Chen, W.-Y.3
  • 91
    • 0010381006 scopus 로고    scopus 로고
    • Critical service features in group package tour: An exploratory research
    • Wang K.-C., Hsieh A.-T., and Huan T.-C. Critical service features in group package tour: An exploratory research. Tourism Management 21 2 (2000) 177-189
    • (2000) Tourism Management , vol.21 , Issue.2 , pp. 177-189
    • Wang, K.-C.1    Hsieh, A.-T.2    Huan, T.-C.3
  • 92
    • 1142305298 scopus 로고    scopus 로고
    • Who is the decision maker: The parents or child in group package tour?
    • Wang K.-C., Hsieh A.-T., Yeh Y.-C., and Tsai C.-W. Who is the decision maker: The parents or child in group package tour?. Tourism Management 25 2 (2004) 183-194
    • (2004) Tourism Management , vol.25 , Issue.2 , pp. 183-194
    • Wang, K.-C.1    Hsieh, A.-T.2    Yeh, Y.-C.3    Tsai, C.-W.4
  • 93
    • 0003162439 scopus 로고
    • The sleeping dragon awakes: The outbound Chinese travel market
    • Wang Y., and Sheldon P.J. The sleeping dragon awakes: The outbound Chinese travel market. Journal of Travel & Tourism Marketing 4 4 (1995) 41-54
    • (1995) Journal of Travel & Tourism Marketing , vol.4 , Issue.4 , pp. 41-54
    • Wang, Y.1    Sheldon, P.J.2
  • 95
    • 33845488042 scopus 로고    scopus 로고
    • Exploratory study of travel agency marketing in China
    • Lu C.-C., Chon K., Zhang H.-Q., and Xie Y.-J. (Eds), Dongbei University of Finance & Economics, Dalian, China
    • Wei C., and Clark A. Exploratory study of travel agency marketing in China. In: Lu C.-C., Chon K., Zhang H.-Q., and Xie Y.-J. (Eds). Proceedings of the 8th annual conference on Asia Pacific tourism association (2002), Dongbei University of Finance & Economics, Dalian, China 77-83
    • (2002) Proceedings of the 8th annual conference on Asia Pacific tourism association , pp. 77-83
    • Wei, C.1    Clark, A.2
  • 96
    • 0032709360 scopus 로고    scopus 로고
    • Measuring tourist judgment on service quality
    • Weiermair K., and Fuchs M. Measuring tourist judgment on service quality. Annals of Tourism Research 26 4 (1999) 1004-1021
    • (1999) Annals of Tourism Research , vol.26 , Issue.4 , pp. 1004-1021
    • Weiermair, K.1    Fuchs, M.2
  • 98
    • 0033431785 scopus 로고    scopus 로고
    • Emerging trend in Japanese package tourism
    • Yamamoto D., and Gill A. Emerging trend in Japanese package tourism. Journal of Travel Research 38 2 (1999) 134-143
    • (1999) Journal of Travel Research , vol.38 , Issue.2 , pp. 134-143
    • Yamamoto, D.1    Gill, A.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.