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Volumn 3682 LNAI, Issue , 2005, Pages 507-513

Multi-agent system for Web advertising

Author keywords

[No Author keywords available]

Indexed keywords

ARTIFICIAL INTELLIGENCE; MARKETING; ONLINE SYSTEMS; PUBLISHING; WEBSITES; WORLD WIDE WEB;

EID: 33745309084     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/11552451_68     Document Type: Conference Paper
Times cited : (9)

References (19)
  • 1
    • 33745309437 scopus 로고    scopus 로고
    • 24/7 Real Media, Inc.
    • 24/7 Real Media, Inc., http://www.realmedia.com/
  • 2
    • 85011106926 scopus 로고    scopus 로고
    • Efficient scheduling of Internet banner advertisements
    • Amiri A., Menon S.: Efficient Scheduling of Internet Banner Advertisements. ACM Transactions on Internet Technology 3 (4) (2003) 334-346.
    • (2003) ACM Transactions on Internet Technology , vol.3 , Issue.4 , pp. 334-346
    • Amiri, A.1    Menon, S.2
  • 3
    • 0346265968 scopus 로고    scopus 로고
    • Fuzzy Web ad selector based on Web usage mining
    • Bae S.M., Park S.C., Ha S.H.: Fuzzy Web Ad Selector Based on Web Usage Mining. IEEE Intelligent Systems 18 (6) (2003) 62-69.
    • (2003) IEEE Intelligent Systems , vol.18 , Issue.6 , pp. 62-69
    • Bae, S.M.1    Park, S.C.2    Ha, S.H.3
  • 4
    • 0037282445 scopus 로고    scopus 로고
    • Personalised advertising - Exploiting the distributed user profile
    • Bilchev G., Marston D.: Personalised Advertising - Exploiting the Distributed User Profile. BT Technology Journal 21 (1) (2003) 84-90.
    • (2003) BT Technology Journal , vol.21 , Issue.1 , pp. 84-90
    • Bilchev, G.1    Marston, D.2
  • 6
    • 33745323903 scopus 로고    scopus 로고
    • Interfaces 33 (5) (2003) 71-77.
    • (2003) Interfaces , vol.33 , Issue.5 , pp. 71-77
  • 12
    • 33745303216 scopus 로고    scopus 로고
    • Personalized Web advertising method
    • Springer Verlag
    • Kazienko P., Adamski M.: Personalized Web Advertising Method. Adaptive Hypermedia AH 2004, LNCS 3137, Springer Verlag (2004) 146-155.
    • (2004) Adaptive Hypermedia AH 2004 , vol.LNCS3137 , pp. 146-155
    • Kazienko, P.1    Adamski, M.2
  • 14
    • 24144461990 scopus 로고    scopus 로고
    • Personalized recommendation of Web pages
    • Chapter 10, in: Nguyen T. (ed.), Advanced Knowledge International, Adelaide, South Australia
    • Kazienko P., Kiewra M.: Personalized Recommendation of Web Pages. Chapter 10, in: Nguyen T. (ed.), Intelligent Technologies for Inconsistent Knowledge Processing, Advanced Knowledge International, Adelaide, South Australia (2004) 163-183.
    • (2004) Intelligent Technologies for Inconsistent Knowledge Processing , pp. 163-183
    • Kazienko, P.1    Kiewra, M.2
  • 16
    • 26944476263 scopus 로고    scopus 로고
    • WindOwls - Adaptive system for the integration of recommendation methods in E-commerce
    • Springer Verlag
    • Kazienko P., Kołodziejski P.: WindOwls - Adaptive System for the Integration of Recommendation Methods in E-commerce. Third Atlantic Web Intelligence Conference Proceedings, AWIC'05, LNAI 3528, Springer Verlag (2005) 218-224.
    • (2005) Third Atlantic Web Intelligence Conference Proceedings, AWIC'05 , vol.LNAI3528 , pp. 218-224
    • Kazienko, P.1    Kołodziejski, P.2
  • 17
  • 18
    • 33745308566 scopus 로고    scopus 로고
    • DoubleClick Inc.
    • Online Advertising. DoubleClick Inc. (2004) http://www.doubleclick.com/ us/products/online_advertising/
    • (2004) Online Advertising
  • 19
    • 0033691223 scopus 로고    scopus 로고
    • An entropy approach to unintrusive targeted advertising on the Web
    • Tomlin J.: An Entropy Approach to Unintrusive Targeted Advertising on the Web. Computer Networks 33 (1-6) (2000) 767-774.
    • (2000) Computer Networks , vol.33 , Issue.1-6 , pp. 767-774
    • Tomlin, J.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.