-
1
-
-
85031569721
-
-
Recommendation Center
-
Amazon.com, Recommendation Center, http://www.amazon.com.
-
-
-
-
2
-
-
85031558103
-
-
Aptex Software Inc., SelectCast Affinity Server
-
Aptex Software Inc., SelectCast Affinity Server, http://www.aptex.com/products-selectcast-ads.htm.
-
-
-
-
3
-
-
85031569594
-
-
Associated Press CNN interactive, Atlanta, GA, August 16, available at
-
Associated Press, Personal habits gathered for use on the Internet, CNN interactive, Atlanta, GA, August 16, 1998, available at http://www.cnn.com/TECH/computing/9808/16/website.privacy/.
-
(1998)
Personal Habits Gathered for Use on the Internet
-
-
-
4
-
-
35048865724
-
User-configurable advertising profile applied to Web page banners
-
Berlin, Germany, October see also the Postscript file called 'baudisch1997bUserConfigurableAdvertisingProfiles.ps' at
-
P. Baudisch and D. Leopold, User-configurable advertising profile applied to Web page banners, in: Proc. 1st Berlin Economics Workshop, Berlin, Germany, October 1997, see also the Postscript file called 'baudisch1997bUserConfigurableAdvertisingProfiles.ps' at http://www.darmstadt.gmd.de/~baudisch/Publications/.
-
(1997)
In: Proc. 1st Berlin Economics Workshop
-
-
Baudisch, P.1
Leopold, D.2
-
5
-
-
33749228735
-
Advertising on the Web: Is there response before click-through?
-
March/April
-
R. Briggs and N. Hollis, Advertising on the Web: Is there response before click-through? Journal of Advertising Research March/April (1997) 33-45.
-
(1997)
Journal of Advertising Research
, pp. 33-45
-
-
Briggs, R.1
Hollis, N.2
-
7
-
-
85031577710
-
-
DoubleClick Inc. home page at
-
DoubleClick Inc., DART Advertisement System, home page at http://www.doubleclick.com.
-
DART Advertisement System
-
-
-
9
-
-
4243755447
-
Big Web sites to track steps of their users
-
August 16, available at
-
S. Hansell, Big Web sites to track steps of their users, The New York Times, August 16, 1998, available at http://www.nytimes.com/library/tech/98/08/biztech/articles/16data.html.
-
(1998)
The New York Times
-
-
Hansell, S.1
-
10
-
-
85031574491
-
On-line advertising goes one-on-one
-
December available at
-
P. Joseph, On-line advertising goes one-on-one, Scientific American, December 1997, available at http://www.sciam.com/1297issue/1297cyber.html.
-
(1997)
Scientific American
-
-
Joseph, P.1
-
11
-
-
85031563454
-
-
February See the Cyberatlas Market Forecast report at
-
Jupiter Research report cited by Cyberatlas, February 1997, See the Cyberatlas Market Forecast report at http://www.cyberatlas.com/segments/advertising/market_forecast.html.
-
(1997)
Jupiter Research Report Cited by Cyberatlas
-
-
-
13
-
-
85031577957
-
Ubiquitous advertising on the WWW: merging advertisement on the browser
-
Paris, France, May see also
-
Y. Kohda and S. Endo, Ubiquitous advertising on the WWW: merging advertisement on the browser, in: 5th Int. World-Wide Web Conference, Paris, France, May 1996, see also http://www5conf.inria.fr/fich_html/papers/P52/Overview.html.
-
(1996)
In: 5th Int. World-Wide Web Conference
-
-
Kohda, Y.1
Endo, S.2
-
14
-
-
85142688646
-
NewsWeeder: learning to filter netnews
-
Lake Tahoe, CA, Morgan Kaufmann, San Francisco
-
K. Lang, NewsWeeder: learning to filter netnews, in: Proc. 12th Int. Machine Learning Conference (ICML '95), Lake Tahoe, CA, Morgan Kaufmann, San Francisco, pp. 331-339.
-
In: Proc. 12th Int. Machine Learning Conference (ICML '95)
, pp. 331-339
-
-
Lang, K.1
-
15
-
-
85031575994
-
-
LinkExchange Network
-
LinkExchange Network, http://www.linkexchange.com.
-
-
-
-
16
-
-
0343163225
-
DoubleClick is watching you
-
April available at
-
Z. Moukheiber. DoubleClick is watching you, Forbes Magazine, April, 1996, available at http://www.forbes.com/forbes/110496/5811342a.htm.
-
(1996)
Forbes Magazine
-
-
Moukheiber, Z.1
-
17
-
-
0006303848
-
-
Network Wizards, Survey results July July 1998, available at
-
Network Wizards, Survey results July 1998, Internet Domain Survey, July 1998, available at http://www.nw.com/zone/WWW/top.html.
-
(1998)
Internet Domain Survey
-
-
-
18
-
-
0012128618
-
-
(Eds.), W3C Recommendation, April available at
-
D. Raggett et al. (Eds.), The HTML 4.0 Specification, W3C Recommendation, April 1998, available at http://www.w3.org/TR/REC-html40/.
-
(1998)
The HTML 4.0 Specification
-
-
Raggett, D.1
-
19
-
-
0031623110
-
Interactive advertising: patterns of use and effectiveness
-
Los Angeles CA, April
-
K. Risden et al., Interactive advertising: patterns of use and effectiveness, in: Proc. CHI '98, Los Angeles CA, April 1998, pp. 219-224.
-
(1998)
In: Proc. CHI '98
, pp. 219-224
-
-
Risden, K.1
-
20
-
-
0343856789
-
-
(director) Graphic, Visualization, and Usability Center, Georgia Tech, April October available at
-
J. Rogers (director), GVU's WWW User Survey, Graphic, Visualization, and Usability Center, Georgia Tech, April October 1994-1998, available at http://www.gvu.gatech.edu/user_surveys/.
-
(1994)
GVU's WWW User Survey
-
-
Rogers, J.1
-
22
-
-
0032276564
-
Using filtering agents to improve prediction quality in the GroupLens Research Collaborative Filtering System
-
November
-
B. Sarwar, J. Konstan, A. Borchers, J. Herlocker, B. Miller and J. Riedl, Using filtering agents to improve prediction quality in the GroupLens Research Collaborative Filtering System, in: Proc. 1998 Conf. on Computer Supported Cooperative Work, November 1998, http://www.movielens.umn.edu/.
-
(1998)
In: Proc. 1998 Conf. on Computer Supported Cooperative Work
-
-
Sarwar, B.1
Konstan, J.2
Borchers, A.3
Herlocker, J.4
Miller, B.5
Riedl, J.6
-
23
-
-
56749115157
-
-
Yahoo! Inc.
-
Yahoo! Inc., Yahoo! Web Directory, http://www.yahoo.com.
-
Yahoo! Web Directory
-
-
-
24
-
-
85031568100
-
-
ZDnet Interactive report cited by NUA Internet Surveys, June 18, available at and rel=no
-
ZDnet Interactive report, Banner ads alive and still tops, cited by NUA Internet Surveys, June 18, 1998, available at http://www.nua.ie/surveys/index.cgi?service=view_survey and survey_number=821 and rel=no.
-
(1998)
Banner Ads Alive and Still Tops
-
-
-
25
-
-
85031560118
-
-
ZDnet Interactive report NEWSwatch, August available at
-
ZDnet Interactive report, AOL hangs up telemarketing plan, NEWSwatch, August 1997, available at http://www.zdnet.com.au/zdimag/news/199707/28/news6.html.
-
(1997)
AOL Hangs Up Telemarketing Plan
-
-
|