New textile product development: Processes, practices, and products

Journal of the Textile Institute

Volumn 97, Issue 2, 2006, Pages 155-166

  Powell, N B ^a   Cassill, Nancy L ^a  

^a NORTH CAROLINA STATE UNIVERSITY   (United States)

Author keywords

Design; Marketing; New textile product development

Indexed keywords

COMPETITIVENESS; DESIGN; ECONOMIC STRATEGY; MARKETING; PRODUCT DEVELOPMENT;

EID: 33646236919     PISSN: 00405000     EISSN: None     Source Type: Journal    
DOI: 10.1533/joti.2005.0154     Document Type: Article

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