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Volumn 10, Issue 3, 1998, Pages 11-18

Innovation strategies under uncertainty: A contingency approach for new product development

Author keywords

[No Author keywords available]

Indexed keywords

INNOVATION STRATEGIES; LEARNING BASED STRATEGY; PRODUCT DEVELOPMENT LITERATURE;

EID: 0032267287     PISSN: 10429247     EISSN: None     Source Type: Journal    
DOI: 10.1080/10429247.1998.11414991     Document Type: Article
Times cited : (132)

References (22)
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  • 8
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    • Jaworski, B.1    Kohli, A.2
  • 10
    • 0003026428 scopus 로고
    • The Impact of the Marketing Concept on New Product Planing
    • Winter
    • Lawton, Leigh, and A. Parasuraman, “The Impact of the Marketing Concept on New Product Planing,” Journal of Marketing, 44, (Winter 1980), pp. 19-25.
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  • 12
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    • Spring
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    • Lynn, G.S.1    Morone, J.2    Paulson, A.3
  • 13
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    • Practices that Support Team Learning and Their Impact on Speed to Market and New Product Success
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    • Lynn, G.1    Skov, R.B.2    Abel, K.D.3
  • 15
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    • New Product Models: Practice, Shortcoming and Desired Improvements
    • Mahajan, Vijay, and Jerry Wind, “New Product Models: Practice, Shortcoming and Desired Improvements,” Journal of Product Innovation Management, 9, (1992), pp. 188-139.
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  • 16
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  • 19
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  • 21
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.