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Volumn 21, Issue 1, 2004, Pages 115-136

Understanding determinants of online consumer satisfaction: A decision process perspective

Author keywords

B2C E commerce; Business to consumer commerce; Consumer decision making; E commerce; Online selling channel

Indexed keywords

CONSUMER PRODUCTS; CUSTOMER SATISFACTION; DECISION MAKING; MARKETING; MATHEMATICAL MODELS; ONLINE SYSTEMS;

EID: 3142659535     PISSN: 07421222     EISSN: None     Source Type: Journal    
DOI: 10.1080/07421222.2004.11045796     Document Type: Article
Times cited : (136)

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