Developing new rules for new markets

Journal of the Academy of Marketing Science

Volumn 28, Issue 1, 2000, Pages 31-44

  Roberts, John H ^a  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 23044518265     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070300281004     Document Type: Article

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