Segmentation of library visitors in Singapore: learning and reading related lifestyles

Library Management

Volumn 24, Issue , 2003, Pages 20-33

  Keng, Kau ^a   Wirtz, Jochen ^a   Jung, Kwon ^b  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

^b Korea Development Institute   (South Korea)

Author keywords

Learning styles; Library management; Lifestyles; Marketing; Segmentation; Singapore; User studies

Indexed keywords

EID: 18844393267     PISSN: 01435124     EISSN: None     Source Type: Journal    
DOI: 10.1108/01435120310454485     Document Type: Article

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