메뉴 건너뛰기




Volumn , Issue , 2004, Pages 226-233

Quality evaluation of web services

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER SATISFACTION; ELECTRONIC COMMERCE; INTERNET; MARKETING; ONLINE SYSTEMS; QUALITY OF SERVICE; SALES;

EID: 14244268310     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper
Times cited : (12)

References (42)
  • 1
    • 0002133073 scopus 로고    scopus 로고
    • Advertiser perceptions of the internet as a marketing communications tool
    • A.J. Bush, V. Bush, and S. Harris, "Advertiser perceptions of the internet as a marketing communications tool." Journal of Advertising Research, 38 (5), 1998, pp. 17-27.
    • (1998) Journal of Advertising Research , vol.38 , Issue.5 , pp. 17-27
    • Bush, A.J.1    Bush, V.2    Harris, S.3
  • 2
    • 0008374936 scopus 로고    scopus 로고
    • Positioning of fast-food outlets in two regions of North America: A comparative study using correspondence analysis
    • A. Kara, E. Kaynak, and O. Kuchkemiroglu, "Positioning of fast-food outlets in two regions of North America: a comparative study using correspondence analysis." Journal of Professional Services Marketing, 14(2), 1996, pp. 99-119.
    • (1996) Journal of Professional Services Marketing , vol.14 , Issue.2 , pp. 99-119
    • Kara, A.1    Kaynak, E.2    Kuchkemiroglu, O.3
  • 3
    • 0348097629 scopus 로고    scopus 로고
    • Electronic commerce: 3 truths for IS
    • A.M. Thornton, "Electronic commerce: 3 truths for IS." Computerworld, 31(16), 1997, pp. 2.
    • (1997) Computerworld , vol.31 , Issue.16 , pp. 2
    • Thornton, A.M.1
  • 4
    • 3242660262 scopus 로고
    • Reassessment of expectations as a comparison standard in measuring service quality: Implications for future research
    • A. Parasuraman, V.A. Zeithaml, and L.L. Berry, "Reassessment of expectations as a comparison standard in measuring service quality: implications for future research." Journal of Marketing, 58, 1994, pp. 111-124.
    • (1994) Journal of Marketing , vol.58 , pp. 111-124
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 5
    • 58149206846 scopus 로고
    • More on improving the measurement of service quality
    • A. Parasuraman, L.L. Berry, and V.A. Zeithaml, "More on improving the measurement of service quality." Journal of Retailing, 69(1), 1993, pp. 140-147.
    • (1993) Journal of Retailing , vol.69 , Issue.1 , pp. 140-147
    • Parasuraman, A.1    Berry, L.L.2    Zeithaml, V.A.3
  • 6
    • 0001261094 scopus 로고
    • Refinement and reassessment of the SERVQUAL scale
    • A. Parasuraman, L.L. Berry, and V.A. Zeithaml, "Refinement and reassessment of the SERVQUAL scale." Journal of Retailing, 67(4), 1991, pp. 420-450.
    • (1991) Journal of Retailing , vol.67 , Issue.4 , pp. 420-450
    • Parasuraman, A.1    Berry, L.L.2    Zeithaml, V.A.3
  • 7
    • 0001312089 scopus 로고
    • SERVQUAL: A multiple-item scale for measuring customer perceptions of service quality
    • A Parasuraman, V.A. Zeithaml, and L.L. Berry, "SERVQUAL: a multiple-item scale for measuring customer perceptions of service quality." Journal of Retailing, 64(1), 1988, pp. 12-40.
    • (1988) Journal of Retailing , vol.64 , Issue.1 , pp. 12-40
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 8
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • A Parasuraman, V.A. Zeithaml, and L.L. Berry, "A conceptual model of service quality and its implications for future research." Journal of Marketing, 49, 1985, pp. 41-50.
    • (1985) Journal of Marketing , vol.49 , pp. 41-50
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 9
    • 0012540390 scopus 로고    scopus 로고
    • Internet spurs U.S. growth, cuts inflation
    • April 16
    • B. Ingersoll, "Internet spurs U.S. growth, cuts inflation." Wall Street Journal, April 16, 1998.
    • (1998) Wall Street Journal
    • Ingersoll, B.1
  • 10
    • 0002440674 scopus 로고    scopus 로고
    • Exploring the factors associated with web site success in the context of electronic commerce
    • C. Liu and K.P. Arnett, "Exploring the factors associated with web site success in the context of electronic commerce." Information & Management, 38, 2000, pp. 23-33.
    • (2000) Information & Management , vol.38 , pp. 23-33
    • Liu, C.1    Arnett, K.P.2
  • 11
    • 0000595235 scopus 로고    scopus 로고
    • Web sites of the Fortune 500 companies: Facing customers through home pages
    • C. Liu, K.P. Arnett, L. Capella, and B. Beatty, "Web sites of the Fortune 500 companies: facing customers through home pages." Information & Management, 31 (1), 1997, pp. 335-345.
    • (1997) Information & Management , vol.31 , Issue.1 , pp. 335-345
    • Liu, C.1    Arnett, K.P.2    Capella, L.3    Beatty, B.4
  • 13
    • 14244268565 scopus 로고    scopus 로고
    • Marketers spend on sites, but not on ads
    • April 14
    • D.A. Williamson, "Marketers spend on sites, but not on ads." Advertising Age, April 14, 1997.
    • (1997) Advertising Age
    • Williamson, D.A.1
  • 14
    • 33746796961 scopus 로고
    • An empirical assessment of SERVQUAL scale
    • E Babakus and G.W. Boller, "An empirical assessment of SERVQUAL scale." Journal of Business Research, 24, 1992, pp. 253-268.
    • (1992) Journal of Business Research , vol.24 , pp. 253-268
    • Babakus, E.1    Boller, G.W.2
  • 15
    • 0004824456 scopus 로고    scopus 로고
    • Comparing the effectiveness of the web site with traditional media
    • E.K.F. Leong, X. Huarng, and P.J. Stanners, "Comparing the effectiveness of the web site with traditional media." Journal of Advertising Research, 38(5), 1998, pp. 44-51.
    • (1998) Journal of Advertising Research , vol.38 , Issue.5 , pp. 44-51
    • Leong, E.K.F.1    Huarng, X.2    Stanners, P.J.3
  • 16
    • 14244260479 scopus 로고    scopus 로고
    • February 7
    • Forrester Research, http://cyberatlas.internet.com/markets/professional/ article/0,1 323,5971_300311,00html. February 7, 2000.
    • (2000)
  • 17
    • 2342439031 scopus 로고    scopus 로고
    • Factors impacting the adoption and effectiveness of the world wide web in marketing
    • G.S. Lynn, S.M. Lipp, A.E. Akgun, and A. Cortez Jr, "Factors impacting the adoption and effectiveness of the world wide web in marketing." Industrial Marketing Management, 31, 2002, pp. 35-49.
    • (2002) Industrial Marketing Management , vol.31 , pp. 35-49
    • Lynn, G.S.1    Lipp, S.M.2    Akgun, A.E.3    Cortez Jr., A.4
  • 21
    • 0002596497 scopus 로고
    • Consumer perceptions of service quality: An assessment of the SERVQUAL dimensions
    • J.M. Carman, "Consumer perceptions of service quality: an assessment of the SERVQUAL dimensions." Journal of Retailing, 66, 1990, pp. 33-35.
    • (1990) Journal of Retailing , vol.66 , pp. 33-35
    • Carman, J.M.1
  • 22
    • 0040162254 scopus 로고    scopus 로고
    • The effects of progressive levels of interactivity and vividness in web marketing sites
    • J.R. Coyle and E. Thorson, "The effects of progressive levels of interactivity and vividness in web marketing sites." Journal of Advertising, 30 (3), 2001, pp. 65-77.
    • (2001) Journal of Advertising , vol.30 , Issue.3 , pp. 65-77
    • Coyle, J.R.1    Thorson, E.2
  • 23
    • 0030173389 scopus 로고    scopus 로고
    • Emerging trends in the WWW user population
    • J.E. Pitkow and M. Kehoe, "Emerging trends in the WWW user population." Communications of the ACM, 30 (6), 1996, pp. 106-108.
    • (1996) Communications of the ACM , vol.30 , Issue.6 , pp. 106-108
    • Pitkow, J.E.1    Kehoe, M.2
  • 24
    • 22044449859 scopus 로고    scopus 로고
    • Quality measurement in the public sector: Some perspectives from the service quality literature
    • J. Rowley, "Quality measurement in the public sector: some perspectives from the service quality literature." Total Quality Management, 9, 1998, pp. 321-333.
    • (1998) Total Quality Management , vol.9 , pp. 321-333
    • Rowley, J.1
  • 25
    • 53349142500 scopus 로고    scopus 로고
    • Service quality: A measure of information systems effectiveness
    • L.F. Pitt, R.T. Watson, and C.B. Kavan, "Service quality: A measure of information systems effectiveness." MIS Quarterly, 19(2), pp. 173-188.
    • MIS Quarterly , vol.19 , Issue.2 , pp. 173-188
    • Pitt, L.F.1    Watson, R.T.2    Kavan, C.B.3
  • 26
    • 0001965293 scopus 로고
    • The service encounter: Diagnosing favorable and unfavorable incidents
    • M.J. Bitner, B.H. Booms, and M.S. Tetreault, "The service encounter: diagnosing favorable and unfavorable incidents." Journal of Marketing, 54, 1990, pp. 71-84.
    • (1990) Journal of Marketing , vol.54 , pp. 71-84
    • Bitner, M.J.1    Booms, B.H.2    Tetreault, M.S.3
  • 27
    • 0012601779 scopus 로고    scopus 로고
    • Fortune 500 manufacturer websites: Innovative marketing strategies or cyberbrochures?
    • M. Perry and C.D. Bodkin, "Fortune 500 manufacturer websites: innovative marketing strategies or cyberbrochures?" Industrial Marketing Management, 31, 2002, pp. 133-144.
    • (2002) Industrial Marketing Management , vol.31 , pp. 133-144
    • Perry, M.1    Bodkin, C.D.2
  • 28
    • 0000652379 scopus 로고
    • A reduced-space approach to the clustering of categorical data in market segmentation
    • P.E. Green, C.M. Schaffer, and K.M. Patterson, "A reduced-space approach to the clustering of categorical data in market segmentation." Journal of Marketing Research Society, 30(3), 1988, pp. 267-288.
    • (1988) Journal of Marketing Research Society , vol.30 , Issue.3 , pp. 267-288
    • Green, P.E.1    Schaffer, C.M.2    Patterson, K.M.3
  • 30
    • 58149207463 scopus 로고
    • Tracking the evolution of the service marketing literature
    • R.P. Fisk, S.W. Brown, and M.J. Bitner, "Tracking the evolution of the service marketing literature." Journal of Retailing, 69(1), 1993, pp. 61-103.
    • (1993) Journal of Retailing , vol.69 , Issue.1 , pp. 61-103
    • Fisk, R.P.1    Brown, S.W.2    Bitner, M.J.3
  • 31
    • 84876655677 scopus 로고    scopus 로고
    • Electronic commerce: Effects on electronic markets
    • R.T. Wigand, and R.I. Benjamin, "Electronic commerce: effects on electronic markets." Journal of Computer-Mediated Communications, 1 (3), 1996. http://www.usc.edu/dept/annenberg/vol 1/issues3/wigand.html.
    • (1996) Journal of Computer-Mediated Communications , vol.1 , Issue.3
    • Wigand, R.T.1    Benjamin, R.I.2
  • 32
    • 0001782545 scopus 로고    scopus 로고
    • Interactive functions and their impacts on the appeal of internet presence sites
    • S. Ghose and W. Dou, "Interactive functions and their impacts on the appeal of internet presence sites." Journal of Advertising Research, 38(2), 1998, pp. 29-43.
    • (1998) Journal of Advertising Research , vol.38 , Issue.2 , pp. 29-43
    • Ghose, S.1    Dou, W.2
  • 33
  • 34
    • 27544444561 scopus 로고
    • Improving the measurement of service quality
    • T.J. Brown, G.A.J. Churchill, and J.P. Peter, "Improving the measurement of service quality." Journal of Retailing, 69(1), 1993, pp. 127-139.
    • (1993) Journal of Retailing , vol.69 , Issue.1 , pp. 127-139
    • Brown, T.J.1    Churchill, G.A.J.2    Peter, J.P.3
  • 35
    • 0033269117 scopus 로고    scopus 로고
    • Cautions on the use of SERVQUAL measure to assess the quality of information systems services
    • T.P Van Dyke, V.R. Prybutok, and L.A. Kappelman, "Cautions on the use of SERVQUAL measure to assess the quality of information systems services." Decision Sciences, 30(3), 1999, pp. 877-891.
    • (1999) Decision Sciences , vol.30 , Issue.3 , pp. 877-891
    • Van Dyke, T.P.1    Prybutok, V.R.2    Kappelman, L.A.3
  • 36
    • 0000379989 scopus 로고    scopus 로고
    • Measuring information systems service quality: Concerns on the use of the SERVQUAL questionnaire
    • T.P. Van Dyke, L.A. Kappelman, and V.R. Prybutok, "Measuring information systems service quality: concerns on the use of the SERVQUAL questionnaire." MIS Quarterly, 21(2), 1997, pp. 195-208.
    • (1997) MIS Quarterly , vol.21 , Issue.2 , pp. 195-208
    • Van Dyke, T.P.1    Kappelman, L.A.2    Prybutok, V.R.3
  • 38
    • 0001112727 scopus 로고    scopus 로고
    • Pragmatic perspectives on the measurement of information systems service quality
    • June
    • W.J. Kettinger and C.C. Lee, "Pragmatic perspectives on the measurement of information systems service quality." MIS Quarterly, June, 1997, pp. 223-240.
    • (1997) MIS Quarterly , pp. 223-240
    • Kettinger, W.J.1    Lee, C.C.2
  • 39
    • 4243109031 scopus 로고
    • On the use, usefulness and ease of use of structural equation modeling in MIS research: A note of caution
    • W.W. Chin and P.A. Todd, "On the use, usefulness and ease of use of structural equation modeling in MIS research: A note of caution." MIS Quarterly, 19(2), 1995, pp. 237-237.
    • (1995) MIS Quarterly , vol.19 , Issue.2 , pp. 237-237
    • Chin, W.W.1    Todd, P.A.2
  • 41
    • 0002444310 scopus 로고    scopus 로고
    • Testing web site design and promotional content
    • X. Dreze and F. Zufryden, "Testing web site design and promotional content." Journal of Consumer Research, 37 (2), 1997, pp. 77-91.
    • (1997) Journal of Consumer Research , vol.37 , Issue.2 , pp. 77-91
    • Dreze, X.1    Zufryden, F.2
  • 42
    • 0036699842 scopus 로고    scopus 로고
    • Measuring web-based service quality
    • Y.N. Li, K.C. Tan, and M. Xie, "Measuring web-based service quality." Total Quality Management, 13(5), 2002, pp. 685-700.
    • (2002) Total Quality Management , vol.13 , Issue.5 , pp. 685-700
    • Li, Y.N.1    Tan, K.C.2    Xie, M.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.