How to attract customers to buy green housing? Their heterogeneous willingness to pay for different attributes

Journal of Cleaner Production

Volumn 230, Issue , 2019, Pages 709-719

  He, Chenchen ^a   Yu, Shiwei ^a   Han, Qi ^b   de Vries, Bauke ^b  

^a CHINA UNIVERSITY OF GEOSCIENCES   (China)

^b EINDHOVEN UNIVERSITY OF TECHNOLOGY   (Netherlands)

Author keywords

Customer clusters; Developing strategy; Discrete choice model; Green housing; Stimulating policy; Willingness to pay

Indexed keywords

AIR QUALITY; HOUSING; INDOOR AIR POLLUTION;

CUSTOMER CLUSTER; DEVELOPING STRATEGY; DISCRETE CHOICE MODELS; GREEN HOUSINGS; WILLINGNESS TO PAY;

SALES;

EID: 85066112536     PISSN: 09596526     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jclepro.2019.05.160     Document Type: Article

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