Multi-Channel Retailing and Customer Satisfaction: Implications for E-CRM

International Journal of E-Business Research (IJEBR)

Volumn 3, Issue 2, 2007, Pages 57-69

  Warrington, Patricia T ^a   Gangstad, Elizabeth ^b   Feinberg, Richard ^b   de Ruyter, Ko ^c  

^a TEXAS CHRISTIAN UNIVERSITY   (United States)

^b PURDUE UNIVERSITY   (United States)

^c MAASTRICHT UNIVERSITY   (Netherlands)

Author keywords

customer satisfaction; distribution channels; retail industry

Indexed keywords

EID: 85001574885     PISSN: 15481131     EISSN: 1548114X     Source Type: Journal    
DOI: 10.4018/jebr.2007040105     Document Type: Article

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