Issues Advertising as Crisis Communication: Northwest Airlines' Use of Image Restoration Strategies During the 1998 Pilot's Strike

Journal of Business Communication

Volumn 39, Issue 2, 2002, Pages 193-219

  Cowden, Kimberly ^a   Sellnow, Timothy L ^b  

^a Cowden Communications ^*  (United States)

^b NORTH DAKOTA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84990323801     PISSN: 00219436     EISSN: None     Source Type: Journal    
DOI: 10.1177/002194360203900203     Document Type: Article

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