Improving service firm performance

Journal of Services Marketing

Volumn 16, Issue 3, 2002, Pages 186-200

  Gray, Brendan J ^a   Matear, Sheelagh ^a   Matheson, Philip K ^a  

^a UNIVERSITY OF OTAGO   (New Zealand)

Author keywords

Corporate culture; Ethics; Information systems; Innovation; Market orientation; Performance

Indexed keywords

EID: 84986180583     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040210427191     Document Type: Article

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