Empty pledges: a content analysis of Belgian and Dutch child-targeting food websites

International Journal of Health Promotion and Education

Volumn 55, Issue 1, 2017, Pages 42-52

  Neyens, E ^a   Smits, T ^a  

^a UNIVERSITY OF LEUVEN   (Belgium)

Author keywords

advergames; branded websites; children; content analysis; food marketing; stealth advertising

Indexed keywords

ADVERTISING; BEVERAGE; CHILD; CONTENT ANALYSIS; DUTCHMAN; HUMAN; MARKETING; NUTRIENT CONTENT; PRACTICE GUIDELINE;

EID: 84982315335     PISSN: 14635240     EISSN: 21649545     Source Type: Journal    
DOI: 10.1080/14635240.2016.1218295     Document Type: Article

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