Tipping the balance: Use of advergames to promote consumption of nutritious foods and beverages by low-income African American children

Archives of Pediatrics and Adolescent Medicine

Volumn 163, Issue 7, 2009, Pages 633-637

  Pempek, Tiffany A ^a   Calvert, Sandra L ^a  

^a GEORGETOWN UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADVERGAMES; AFRICAN AMERICAN; AGED; ARTICLE; BEVERAGE; CHILD; COMPUTER PROGRAM; EDUCATION PROGRAM; FEMALE; GAME; HUMAN; HUMAN EXPERIMENT; LOWEST INCOME GROUP; MALE; NORMAL HUMAN; NUTRITION EDUCATION; OBESITY; ONLINE SYSTEM; PRIORITY JOURNAL; REWARD; SCHOOL CHILD; SOCIAL MARKETING;

ADVERTISING AS TOPIC; AFRICAN AMERICANS; CHI-SQUARE DISTRIBUTION; CHILD; CHOICE BEHAVIOR; CROSS-SECTIONAL STUDIES; DISTRICT OF COLUMBIA; FEMALE; FOOD PREFERENCES; HUMANS; MALE; POVERTY AREAS; UNITED STATES; URBAN POPULATION; VIDEO GAMES;

EID: 67650087789     PISSN: 10724710     EISSN: 15383628     Source Type: Journal    
DOI: 10.1001/archpediatrics.2009.71     Document Type: Article

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