Predicting when the mass market starts to develop: The dual market model with delayed entry

IMA Journal of Management Mathematics

Volumn 27, Issue 3, 2016, Pages 381-396

  Kim, Taegu ^a   Hong, Jung Sik ^b   Lee, Hakyeon ^b  

^a Seoul National University of Science and Technology ^*  (South Korea)

^b Seoul National University of Science and Technology   (South Korea)

Author keywords

Bass model; delayed entry; dual market; innovation diffusion

Indexed keywords

DIFFUSION; MANAGERS;

BASS MODEL; DELAYED ENTRY; INNOVATION DIFFUSION; MARKET MODEL; PRICE SENSITIVITY;

COMMERCE;

EID: 84977676290     PISSN: 1471678X     EISSN: 14716798     Source Type: Journal    
DOI: 10.1093/imaman/dpu022     Document Type: Article

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