Introducing cultural fit factors to investigate the appropriateness of B2B technology adoption to Thailand

21st Bled eConference "eCollaboration: Overcoming Boundaries Through Multi-Channel Interaction" - Proceedings

Volumn , Issue , 2008, Pages 290-304

  Vatanasakdakul, Savanid ^a  

^a MACQUARIE UNIVERSITY   (Australia)

Author keywords

Appropriateness of technology; B2B technology adoption; Cultural fit; Developing countries; Technology transfer; Thailand

Indexed keywords

DEVELOPING COUNTRIES; TECHNOLOGY TRANSFER;

CULTURAL FITS; ENGLISH LANGUAGES; INTEGRATIVE MODELING; INTER-ORGANISATIONAL; LONG-TERM RELATIONSHIPS; PERSONAL RELATIONSHIPS; TECHNOLOGY ADOPTION; THAILAND;

SURVEYS;

EID: 84961357753     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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