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Volumn 64, Issue 1, 2016, Pages 79-93

The exponomial choice model: A new alternative for assortment and price optimization

Author keywords

Assortment planning; Discrete choice theory; Multinomial logit; Nested logit; Pricing; Revenue management; Willingness to pay

Indexed keywords

COMPETITION; ECONOMICS; STRUCTURAL OPTIMIZATION;

EID: 84959305672     PISSN: 0030364X     EISSN: 15265463     Source Type: Journal    
DOI: 10.1287/opre.2015.1459     Document Type: Article
Times cited : (88)

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