Measuring Involvement of a Network of Customers in NPD

Journal of Product Innovation Management

Volumn 33, Issue 2, 2016, Pages 166-180

  Lynch, Patrick ^b   O'Toole, Thomas ^a   Biemans, Wim ^b  

^a South East Technological University   (Ireland)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

MANUFACTURE; PRODUCT DEVELOPMENT; SUPPLY CHAINS;

BUSINESS TO BUSINESS; CUSTOMER NETWORKS; DEVELOPMENT PROCESS; INDIVIDUAL CUSTOMERS; INNOVATION PROCESS; INTERACTION PROCESS; NEW PRODUCT DEVELOPMENT; PRODUCT IMPROVEMENT;

SALES;

EID: 84955196886     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/jpim.12293     Document Type: Article

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