Multi-Homing Users’ Preferences for Two-Sided Exchange Networks

MIS Quarterly: Management Information Systems

Volumn 38, Issue 4, 2014, Pages 977-996

  Koh, Tat Koon ^a   Fichman, Mark ^b  

^a HONG KONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Hong Kong)

^b CARNEGIE MELLON UNIVERSITY   (United States)

Author keywords

B2B exchanges; Multihoming; Network effects; Observational learning; Online platforms

Indexed keywords

SOCIAL NETWORKING (ONLINE);

B2B EXCHANGES; MULTI-HOMING; NETWORK EFFECTS; OBSERVATIONAL LEARNING; ONLINE PLATFORMS;

SALES;

EID: 84941336974     PISSN: 02767783     EISSN: 21629730     Source Type: Journal    
DOI: 10.25300/MISQ/2014/38.4.02     Document Type: Article

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