Reconceptualizing address in television programming: The effect of address and affective empathy on viewer experience of parasocial interaction

Journal of Communication

Volumn 64, Issue 4, 2014, Pages 723-742

  Cummins, R Glenn ^a   Cui, Boni ^a  

^a TEXAS TECH UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84905591878     PISSN: 00219916     EISSN: 14602466     Source Type: Journal    
DOI: 10.1111/jcom.12076     Document Type: Article

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