Eco product innovation in search of meaning: Incremental and radical practice for sustainability development

Asian Social Science

Volumn 10, Issue 13, 2014, Pages 78-88

  Rashid, Lizwa ^a   Yahya, Salleh ^a   Shamee, Samer Ali ^a   Jabar, Juhaini ^a   Sedek, Muliati ^a   Halim, Sarah ^a  

^a UNIVERSITI TEKNIKAL MALAYSIA MELAKA   (Malaysia)

Author keywords

Eco product innovation; Radical and incremental; Sustainability development

Indexed keywords

EID: 84904011655     PISSN: 19112017     EISSN: 19112025     Source Type: Journal    
DOI: 10.5539/ass.v10n13p78     Document Type: Article

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