Retail customers' self-awareness: The deindividuation effects of others

Journal of Business Research

Volumn 67, Issue 7, 2014, Pages 1439-1446

  Uhrich, Sebastian ^a   Tombs, Alastair ^b  

^a GERMAN SPORT UNIVERSITY COLOGNE   (Germany)

^b UNIVERSITY OF QUEENSLAND   (Australia)

Author keywords

Customer presence; Deindividuation theory; Public self awareness; Retailing

Indexed keywords

EID: 84899993424     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2013.07.023     Document Type: Article

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