Diffusion of innovation within an agent-based model

Advances in Complex Systems

Volumn 17, Issue 1, 2014, Pages

  Przybyła, Piotr ^a   Sznajd Weron, Katarzyna ^a   Weron, Rafał ^a  

^a WROCLAW UNIVERSITY OF TECHNOLOGY   (Poland)

Author keywords

advertising; Agent based model; conformity; diffusion of innovation; spinson; word of mouth marketing

Indexed keywords

EID: 84899061779     PISSN: 02195259     EISSN: None     Source Type: Journal    
DOI: 10.1142/S0219525914500040     Document Type: Article

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