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Volumn 5, Issue , 2013, Pages 4230-4241

The value of social shopping networks for product search and the moderating role of network scope

Author keywords

Consumer value; Electronic commerce; Information seeking strategies; Social capital; Social media; Social navigation; Social shopping networks

Indexed keywords

CONSUMER VALUE; INFORMATION-SEEKING STRATEGIES; SOCIAL CAPITALS; SOCIAL MEDIA; SOCIAL NAVIGATION;

EID: 84897753171     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper
Times cited : (15)

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