The influence of user interaction and participation in social media on the consumption intention of niche products

Information and Management

Volumn 50, Issue 8, 2013, Pages 661-672

  Phang, Chee Wei ^a   Zhang, Chenghong ^a   Sutanto, Juliana ^b  

^a FUDAN UNIVERSITY   (China)

^b ETH ZURICH   (Switzerland)

Author keywords

Network structural properties; Niche cultural products; Social media participation; Social network analysis; User interaction

Indexed keywords

INFORMATION SCIENCE; INFORMATION SYSTEMS;

BETWEENNESS; CORE PERIPHERIES; INTERACTION PATTERN; NICHE CULTURAL PRODUCTS; NICHE PRODUCTS; SOCIAL MEDIA; USER INTERACTION;

SOCIAL NETWORKING (ONLINE);

EID: 84893657318     PISSN: 03787206     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.im.2013.07.001     Document Type: Article

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