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Volumn , Issue , 2008, Pages 601-619

World Englishes in Global Advertising

Author keywords

Dilemmas; Global commerce; Negotiation; Pluricentric evolution; Vitality

Indexed keywords


EID: 84891001184     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1002/9780470757598.ch33     Document Type: Chapter
Times cited : (41)

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