Examining the relationship between poker and the gaming volumes of Las Vegas hotel casinos

Journal of Business Research

Volumn 66, Issue 9, 2013, Pages 1651-1658

  Suh, Eunju ^a   Tsai, Henry ^b  

^a FLORIDA INTERNATIONAL UNIVERSITY   (United States)

^b HONG KONG POLYTECHNIC UNIVERSITY   (Hong Kong)

Author keywords

Casino marketing; Casino operations analysis; Casino resort management; Poker rooms; Revenue management

Indexed keywords

EID: 84878156365     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2012.12.011     Document Type: Article

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