Conceptualising and evaluating experiences with brands on Facebook

International Journal of Market Research

Volumn 55, Issue 3, 2013, Pages 357-374

  Smith, Steve ^a  

^a Starcom MediaVest Group   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84877966527     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.2501/IJMR-2013-034     Document Type: Article

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