When wanting is better than having: Materialism, transformation expectations, and product-evoked emotions in the purchase process

Journal of Consumer Research

Volumn 40, Issue 1, 2013, Pages 1-8

  Richins, Marsha L ^a  

^a UNIVERSITY OF MISSOURI   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84877881797     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/669256     Document Type: Article

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