Oxytocin Increases the Influence of Public Service Advertisements

PLoS ONE

Volumn 8, Issue 2, 2013, Pages

  Lin, Pei Ying ^a   Grewal, Naomi Sparks ^b   Morin, Christophe ^c   Johnson, Walter D ^b   Zak, Paul J ^b  

^a UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

^b CLAREMONT GRADUATE UNIVERSITY   (United States)

^c FIELDING GRADUATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

CORTICOTROPIN; OXYTOCIN;

ADULT; ADVERTIZING; ARTICLE; ATTENTION; CONTROLLED STUDY; CORTICOTROPIN BLOOD LEVEL; DECISION MAKING; HUMAN; HUMAN EXPERIMENT; MALE; NORMAL HUMAN; OXYTOCIN BLOOD LEVEL; SOCIAL BEHAVIOR; SOCIAL MARKETING; SOCIAL MEDIA;

ADOLESCENT; ADULT; ADVERTISING AS TOPIC; CHARITIES; EMOTIONS; FEMALE; HUMANS; MALE; MODELS, BIOLOGICAL; OXYTOCIN; SOCIAL WORK; YOUNG ADULT;

EID: 84874538460     PISSN: None     EISSN: 19326203     Source Type: Journal    
DOI: 10.1371/journal.pone.0056934     Document Type: Article

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