Web 2.0, the online community and destination marketing

Destination Marketing and Management: Theories and Applications

Volumn , Issue , 2011, Pages 225-243

  O'Connor, Peter ^a   Wang, Youcheng ^b   Li, Xu ^c  

^a ESSEC BUSINESS SCHOOL   (France)

^b UNIVERSITY OF CENTRAL FLORIDA   (United States)

^c UNIVERSITY OF CENTRAL FLORIDA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84871780977     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

References (56)

1. Allen, L., Charron, C., Shinder, S., Grimsditch, T. and Shepard, A. (1999) Cashing in on Community. Report, September 1999. Forrester Research, Cambridge, Massachusetts. Information available at: http://www.forrester.com/ER/Research/Report/Excerpt/0,1338,7744,FF.html (accessed 24 March 2011).
2. Amis, R. (2007) You can't ignore social media: how to measure Internet efforts to your organisation's best advantage. Tactics, May 2007, p. 10.
3. Armstrong, A., and Hagel, J. III (1996) The real value of on-line communities. Harvard Business Review 74(3), 134-141.
4. Bellman, S., Johnson, E.J., Lohse, G.L. and Mandel, N. (2006) Designing marketplaces of the artificial with consumers in mind. Journal of Interactive Marketing 20(1), 21-33.
5. Blau, P. (1964) Exchange and Power in Social Life. Wiley, New York.
6. Boyd, D. and Ellison, N. (2007) Social network sites: definition, history, and scholarship. Journal of Computer-Mediated Communication 13(1), article 11. http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html (accessed 24 March 2011).
7. Buhalis, D. (1997) Information technology as a strategic tool for economic, social, cultural and environmental benefits enhancement of tourism at destination regions. Progress in Tourism and Hospitality Research 3, 71-93.
8. Buhalis, D. (2000) Relationships in the distribution channels of tourism: conflicts between hoteliers and tour operators in the Mediterranean region. International Journal of Hospitality and Tourism Administration 1(1), 113-139.
9. Buhalis, D. and O'Connor, P. (2006) Information and communications technology-revolutionising tourism. In: Buhalis, D. and Costa, C. (eds) Tourism Management Dynamics-Trends, Management and Tools. Elsevier, Burlington, Massachusetts, pp. 196-210.
10. Burt, R.S. (1992) Structural Holes: The Social Structure of Competition. Harvard University Press, Cambridge, Massachusetts.
11. Calhoun, C.J. (1980) Community: toward a variable conceptualization for comparative research. Social History 5, 105-129.
12. Carroll, J. and Rosson, M. (2003) A trajectory for community networks. Information Society 19, 381-393.
13. Chatterjee, P. (2001) Online reviews: do consumers use them? In: Gilly, M.C., Myers-Levy, J. and Valdosta, G.A. (eds) Proceedings of the ACR 2001. Advances in Consumer Research Volume 28. Association for Consumer Research, Provo, Utah, pp.129-134.
14. Cothrel, J. and Williams, R. (1999) Online communities: getting the most out of online discussion and collaboration. Knowledge Management Review 6, 20-25.
15. Cox, C., Burgess, S., Sellitto, C. and Buultjens, J. (2008) Consumer-generated Web-based Tourism Marketing. Technical Report Series, Cooperative Research Centre (CRC) for Sustainable Tourism Pty Ltd, Gold Coast Campus Griffith University, Queensland.
16. De Graaf, N.D. and Flap, H.D. (1988) With a little help from my friends: social resources as an explanation of occupational status and income in West Germany, the Netherlands, and the United States. Social Forces 67, 453-472.
17. Dearstyne, B. (2007) Blogs, mashups, & wikis: oh, my! Ready or not, Web 2.0, a new generation of webbased services, is changing the way people work and the way records and documents are created, used, and shared. Information Management Journal, 1 July 2007, 25-33.
18. Dellarocas, C. (2003) The digitization of word-of-mouth: promise and challenges of online feedback mechanisms. Management Science 49, 1407-1424.
19. Dobele, A., Toleman, D. and Beverland, M. (2005) Controlled infection! Spreading the brand message through viral marketing. Business Horizons 48, 143-149.
20. Dwyer, P. (2007) Measuring the value of electronic word of mouth and its impact in consumer communities. Journal of Interactive Marketing 21(2), 63-79.
21. Ellis-Green, C. (2007) The Travel Marketer's Guide to Social Media and Social Networking. Hotel Sales and Marketing Association International, McLean, Virginia.
22. Gretzel, U., Hyan-Yoo, K. and Purifoy, M. (2007) Online Travel Review Study: The Role and Impact of Online Travel Reviews. Laboratory for Intelligent Systems in Tourism, College Station, Texas.
23. Hennig-Thurau, T., Gwinner, K.P., Walsh, G. and Gremler, D.D. (2004) Electronic word of mouth via consumer-opinion platforms: what motivates consumers to articulate themselves on the Internet? Journal of Interactive Marketing 18(1), 38-52.
24. Inversini, A., Marchiori, E., Dedekind, C. and Cantoni, L. (2010) Applying a conceptual framework to analyze Web reputation of tourism destinations. In: Gretzel, U., Law, R. and Fuchs, M. (eds) Information and Communication Technologies in Tourism 2010. ENTER: Proceedings of the International Conference in Lugano, Switzerland, 10-12 February 2010. Springer Wien New York, pp. 321-332.
25. Keates, N. (2007) Deconstructing TripAdvisor. Wall Street Journal, 1 June, p. 4.
26. Kollock, P. (1999) The economics of online cooperation: gifts and public goods in cyberspace. In Marc Smith, and Peter Kollock (eds), Communities in Cyberspace. Routledge, London, pp. 220-239.
27. Laws, E. (1997) Managing Package Tourism. Thomson Business Press, London.
28. Looker, A., Rockland, D. and Taylor-Ketchum, E. (2007) Media myths and realities: a study of 2006 media usage in America. Tactics, June 2007, pp. 10, 21-22.
29. Mazzarol, T., Sweeney, J. and Soutar, G. (2007) Conceptualizing word-of-mouth activity, triggers and conditions: an exploratory study. European Journal of Marketing 41, 1475-1494.
30. Milan, R. (2007) 10 Things You Can Do in Response to Traveller Reviews. HOTELMARKETING.COM, September 21, 2007. Available at: http://www.hotelmarketing.com/index.php/content/article/070920_10_things_you_can_do_in_response_to_traveler_reviews/(accessed 24 March 2011).
31. Murphy, L., Mascardo, G. and Benckendorff, P. (2007) Exploring word-of-mouth influences on travel decisions: friends and relatives vs. other travellers. International Journal of Consumer Studies 31, 517-527.
32. Nicholas, D., Huntington, P., Jamali, H. and Dobrowolski, T. (2007) Characterising and evaluating information seeking behaviour in a digital environment: spotlight on the 'bouncer'. Information Processing and Management 43, 1085-1102.
33. O'Connor, P. (2008a) Electronic distribution. In: Jones, P. (ed.) Handbook of Hospitality Operations and IT. Elsevier Butterworth-Heinemann, Oxford, UK, pp. 139-166.
34. O'Connor, P. (2008b) User-generated content and travel: a case study on TripAdvisor.com. In: O'Connor, P., Höpken, W. and Gretzel, U. (eds) Information and Communication Technologies in Tourism 2008. ENTER: Proceedings of the International Conference in Innsbruck, Austria, 2008. Springer Wien New York, Austria, pp. 61-72.
35. O'Connor, P. and Frew, A. (2004) An evaluation methodology for hotel electronic channels of distribution. International Journal of Hospitality Management 23, 179-199.
36. Opinion Research Corporation (2008) Online Consumer Reviews Significantly Impact Consumer Purchasing Decisions. Opinion Research Corporation, Princeton, New Jersey.
37. Palmer, A. and McCole, P. (2000) The virtual re-introduction of travel services: a conceptual framework and empirical investigation. Journal of Vacation Marketing 6, 33-47.
38. Poon, A. (1993) Tourism, Technology and Competitive Strategies. CAB International, Wallingford, UK.
39. Preece, J. (2000) Online Communities: Designing Usability, Supporting Sociability. Wiley, Chichester, UK.
40. Puri, A. (2007) The web of insights: the art and practice of webnography, International Journal of Market Research 49, 440-453.
41. Rheingold, H. (1993) The Virtual Community: Homesteading on the Electronic Frontier. Addison-Wesley, Reading, Massachusetts.
42. Scaglione, M., Ismail, A., Trabichet, J. and Murphy, J. (2010) An investigation of leapfrogging and Web 2.0 implementation, In: Gretzel, U., Law, R. and Fuchs, M. (eds) Information and Communications Technologies in Tourism 2010. ENTER: Proceedings of the International Conference in Lugano, Switzerland, 10-12 February 2010. Springer Wien New York, pp. 235-246.
43. Senecal, S. and Nantel, J. (2004) The influence of online product recommendations on consumers' online choices. Journal of Retailing 80, 159-169.
44. Silverman, G. (2001) Secrets of Word-of-Mouth Marketing. AMACOM Books, New York.
45. Smith, D., Menon, S. and Sivakumar, K. (2007) Online peer and editorial recommendations, trust and choice in virtual markets. Journal of Interactive Marketing 19(3), 15-37.
46. Smith, R. (1993) Integrating information from advertising and trial: processes and effects on consumer response to product information. Journal of Marketing Research 30, 204-219.
47. Stryker, S. (1980) Symbolic Interactionism: A Social Structural Version. Benjamin/Cummings, Menlo Park, California.
48. Stryker, S. (1986) Identity theory: development and extensions. In: Yardley, K. and Honess, T. (eds) Self and Identity. Wiley, New York.
49. Sun, T., Youn, S., Wu, G. and Kuntaraporn, M. (2006) Online word-of-mouth (or mouse): an exploration of its antecedents and consequences. Journal of Computer-Mediated Communication 11(4), article 11. Available at: http://jcmc.indiana.edu/vol11/issue4/sun.html (accessed 24 March 2011).
50. Sweeney, J., Soutar, G. and Mazzarol, T. (2008) Factors influencing word of mouth effectiveness: receiver perspectives. European Journal of Marketing 42, 344-364.
51. Vaughan, D., Jolley, A. and Mehrer, P. (1999) Local authorities in England and Wales and the development of tourism Internet sites. Information Technology and Tourism 2, 115-129.
52. Wang, Y. and Fesenmaier, D.R. (2004) Towards understanding members' general participation in and active contribution to an online travel community. Tourism Management 25, 709-722.
53. Wang, Y., Yu, Q. and Fesenmaier, D.R. (2002) Defining the virtual tourist community: implications for tourism marketing. Tourism Management 23, 407-417.
54. Wikipedia (2008) Web 2.0. Available at: http://en.wikipedia.org/wiki/Web_2.0 (accessed 12 August 2008).
55. Xue, F. and Phelps, J. (2004) Internet-facilitated consumer-to-consumer communication: the moderating role of receiver characteristics. International Journal of Internet Marketing and Advertising 1, 121-136.
56. Yoo, K. and Gretzel, U. (2009) Comparison of deceptive and truthful travel reviews. In: Höpken, W., Gretzel, U. and Law, R. (eds) Information and Communication Technologies in Tourism 2009. ENTER: Proceedings of the International Conference in Amsterdam, The Netherlands, 2009. SpringerWien New York, Austria, pp. 37-47.