Exploring word-of-mouth influences on travel decisions: Friends and relatives vs. other travellers

International Journal of Consumer Studies

Volumn 31, Issue 5, 2007, Pages 517-527

  Murphy, Laurie ^a   Mascardo, Gianna ^a   Benckendorff, Pierre ^a  

^a JAMES COOK UNIVERSITY   (Australia)

Author keywords

Organic information sources; Personal information sources; Travel decision making; Word of mouth

Indexed keywords

EID: 62949141198     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2007.00608.x     Document Type: Article

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