Are chinese online consumers different? an investigation of online consumer's repeat purchase intention in China

14th Americas Conference on Information Systems, AMCIS 2008

Volumn 2, Issue , 2008, Pages 1043-1055

  Dai, Hua ^a   King, Ruth ^a  

^a UNIVERSITY OF NORTH CAROLINA AT GREENSBORO   (United States)

Author keywords

Channel choice; China; Ecommerce; Experience; Repeat purchase; Risk; Trust

Indexed keywords

CHANNEL CHOICE; CHINA; EXPERIENCE; REPEAT PURCHASE; TRUST;

INFORMATION SYSTEMS; PROFITABILITY; PURCHASING; RISKS;

ELECTRONIC COMMERCE;

EID: 84870366428     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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