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Volumn 29, Issue 7, 2012, Pages 470-481

Green consumer behavior in an emerging economy: Confusion, credibility, and compatibility

Author keywords

Consumer behaviour; Ecocentric perspective; Emerging markets; Ethnography; Green consumer behavior; Mexico; Thematic analysis

Indexed keywords


EID: 84868030540     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363761211274983     Document Type: Article
Times cited : (123)

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