Eye movements on restaurant menus: A revisitation on gaze motion and consumer scanpaths

International Journal of Hospitality Management

Volumn 31, Issue 3, 2012, Pages 1021-1029

  Yang, Sybil S ^a  

^a 335 Statler Hall   (United States)

Author keywords

Eye movement; Gaze motion; Gaze sequence; Menu design; Menu psychology; Restaurant menu; Scanpath; Sweet spot

Indexed keywords

EID: 84862828867     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2011.12.008     Document Type: Article

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