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Volumn 58, Issue 6, 2012, Pages 1160-1177

Advance selling when consumers regret

Author keywords

Advance selling; Behavioral pricing; Consumer options; Consumer regret; Refunds

Indexed keywords

BEHAVIORAL PATTERNS; CAPACITY CONSTRAINTS; CONSUMER OPTIONS; CONSUMER REGRET; MARKET SEGMENT; MARKETING CAMPAIGN; PRICE PRESSURE; PRICE SETTING; REFUNDS; RELATIVE STRENGTH; STOCK-OUT;

EID: 84860799451     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1110.1473     Document Type: Article
Times cited : (193)

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