How does organizational identification form? a consumer behavior perspective

Journal of Consumer Research

Volumn 38, Issue 4, 2011, Pages 650-666

  Press, Melea ^a   Arnould, Eric J ^a,b  

^a UNIVERSITY OF WYOMING   (United States)

^b UNIVERSITY OF SOUTHERN DENMARK   (Denmark)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 82255196410     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/660699     Document Type: Article

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