On the Use of EEG or MEG brain imaging tools in neuromarketing research

Computational Intelligence and Neuroscience

Volumn 2011, Issue , 2011, Pages

  Vecchiato, Giovanni ^a,b   Astolfi, Laura ^a,b   De Vico Fallani, Fabrizio ^a,b   Toppi, Jlenia ^a,b   Aloise, Fabio ^b   Bez, Francesco ^b   Wei, Daming ^c   Kong, Wanzeng ^c   Dai, Jounging ^c   Cincotti, Febo ^b   Mattia, Donatella ^b   Babiloni, Fabio ^a,b  

^a SAPIENZA UNIVERSITY OF ROME   (Italy)

^b IRCCS FONDAZIONE SANTA LUCIA   (Italy)

^c HANGZHOU DIANZI UNIVERSITY   (China)

Author keywords

[No Author keywords available]

Indexed keywords

ADVANCED SIGNAL PROCESSING; BRAIN IMAGING; BRAIN SIGNALS; CARBONATED BEVERAGE; CULTURAL DIFFERENCE; DESCRIPTORS; FREQUENCY PATTERNS; FUNCTIONAL MAGNETIC RESONANCE IMAGING; HIGH RESOLUTION EEG; HIGH TEMPORAL RESOLUTION; MAGNETOENCEPHALOGRAMS; MARKETING RESEARCH; SPATIAL RESOLUTION;

BEVERAGES; MAGNETIC RESONANCE IMAGING; MARKETING; RESEARCH; SIGNAL PROCESSING;

ELECTROENCEPHALOGRAPHY;

BRAIN; BRAIN MAPPING; ELECTROENCEPHALOGRAPHY; FEMALE; HUMAN; MAGNETOENCEPHALOGRAPHY; MALE; METHODOLOGY; PHYSIOLOGY; REVIEW; SOCIAL MARKETING;

BRAIN; BRAIN MAPPING; ELECTROENCEPHALOGRAPHY; FEMALE; HUMANS; MAGNETOENCEPHALOGRAPHY; MALE; SOCIAL MARKETING;

EID: 81555225259     PISSN: 16875265     EISSN: 16875273     Source Type: Journal    
DOI: 10.1155/2011/643489     Document Type: Review

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