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Costa, A.I.A., Dekker, M. and Jongen, W.M.F. (2004), "An overview of means-end theory: potential application in consumer-oriented food product design" in Trends in Food Science & Technology, Vol. 15, pp. 403-15.
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(2004)
Trends in Food Science & Technology
, vol.15
, pp. 403-415
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Costa, A.I.A.1
Dekker, M.2
Jongen, W.M.F.3
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