Virtue ethics and customer relationship management: Towards a more holistic approach for the development of 'best practice'

Business Ethics

Volumn 20, Issue 2, 2011, Pages 121-130

  Bull, Christopher ^a   Adam, Alison ^b  

^a MANCHESTER METROPOLITAN UNIVERSITY   (United Kingdom)

^b UNIVERSITY OF SALFORD   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 80054861856     PISSN: 09628770     EISSN: 14678608     Source Type: Journal    
DOI: 10.1111/j.1467-8608.2011.01613.x     Document Type: Article

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